⚡ Advertising in Croatia

Online advertising is done using various technologies, including advertising networks, ad servers, demand-side platforms (DSPs), and supply-side platforms (SSPs).

Croatia is a Southeastern European country with a population of around 3.9 million people.

According to our research, online advertising platforms are detected on 13% of websites from Croatia.

Statistics based on 9K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top online advertising platforms in Croatia in 2026, based on market share.

The most popular is Google AdSense with a substantial share of 51.1%, followed by Google Ads with 30.5% and Google Ad Manager with 13%.

Google AdSense 51.1%
Google Ads 30.5%
Google Ad Manager 13%
Google AdSense for Platforms 9.5%
LinkedIn Ads 4.6%
Microsoft Advertising 4.4%
AdRotate 3.3%
Ezoic 2.7%
Adform 1.9%
Revive Adserver 1.6%
Criteo 1.5%
OpenX 1.4%
Magnite 1.4%
Adobe Advertising 1.3%
MGID 1.1%

🚀 Highlights

Here is a list of the top online advertising platforms that are more popular in Croatia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Google AdSense ^(-1)
3. Google Ad Manager ^(-3)
7. AdRotate ^(-17)
9. Adform ^(-16)
10. Revive Adserver ^(-22)
12. OpenX ^(-16)
13. Magnite ^(-9)
15. MGID ^(-22)
17. Equativ ^(-17)
18. RTB House ^(-13)

✨ Best Online Advertising Platforms

Below is a more detailed list of the top 25 of the 77 online advertising platforms used on sites from Croatia, ranked by their market share.

Rank	Name	Market share
1	Google AdSense Mountain View, California, United States An advertising network that lets publishers earn revenue by displaying targeted ads on their websites. $$$	51.1%
2	Google Ads Mountain View, California, United States A pay-per-click advertising platform owned by Google that allows businesses to display ads across Google Search, YouTube, Maps, and a large network of third-party partner sites including ones monetizing through Google AdSense.	30.5%
3	Google Ad Manager Mountain View, California, United States An ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.	13%
4	Google AdSense for Platforms Mountain View, California, United States An enterprise advertising solution that enables content platforms, CMSs, and site builders to embed Google AdSense monetization natively into their services.	9.5%
5	LinkedIn Ads Mountain View, California, United States An advertising platform that allows businesses to create and run targeted campaigns to reach specific professional audiences on LinkedIn.	4.6%
6	Microsoft Advertising Redmond, Washington, United States A pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.	4.4%
7	AdRotate Den Helder, Netherlands A WordPress plugin for managing, scheduling, rotating, and tracking advertisements. FreeOpen source€49.00	3.3%
8	Ezoic Carlsbad, California, United States A technology platform for digital publishers that provides ad revenue optimization solutions and works as a Google-certified publishing partner. $$$	2.7%
9	Adform Copenhagen, Denmark A global programmatic advertising platform that lets marketers plan, buy, and measure digital media campaigns with unified demand-side, data management, and ad-serving tools. $$$	1.9%
10	Revive Adserver Jonkersvaart, Groningen, Netherlands An open-source ad serving system.	1.6%
11	Criteo Paris, France A French performance advertising platform focused on commerce media and retargeting.	1.5%
12	OpenX Pasadena, California, United States A programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.	1.4%
13	Magnite New York, United States An omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.	1.4%
14	Adobe Advertising San Jose, California, United States A cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.	1.3%
15	MGID Santa Monica, California, United States A performance-driven platform for real-time buying, selling and management of native ads.	1.1%
16	Microsoft Invest Redmond, Washington, United States A demand-side ad management platform created after Microsoft's acquisition of Xandr to facilitate programmatic media buying. Legacy	1%
17	Equativ Paris, France Offers a comprehensive suite of buy-side and sell-side ad tech solutions, including its own independent ad server, SSP and buyer tools.	0.9%
18	RTB House Warsaw, Poland A global advertising company that specializes in targeted advertising, including retargeting and real-time bidding.	0.9%
19	Google Marketing Platform Mountain View, California, United States An enterprise digital advertising and analytics suite developed by Google that enables organizations to plan, buy, measure, and optimize marketing campaigns.	0.9%
20	Google Interactive Media Ads Mountain View, California, United States Google Interactive Media Ads enable publishers to request ads from any VAST-compliant ad server and manage ad playback.	0.7%
21	AdsKeeper Bucharest, Romania A native advertising platform with push notifications and pop-ups, focused on the finance, gambling, betting, and dating niches.	0.7%
22	Blockthrough Toronto, Ontario, Canada A popular adblock revenue recovery solution.	0.7%
23	Google AdSense for Domains Mountain View, California, United States Enables domain registrars and large domain portfolio owners to earn revenue by displaying targeted Google ads on parked domains.	0.6%
24	AdOcean Warsaw, Poland An advanced ad server that enables publishers to effectively manage their ad space and optimize campaign profitability programmatically. 976 PLN+/month	0.6%
25	AdRoll San Francisco, California, United States A digital advertising platform that enables businesses to run AI-driven, cross-channel campaigns with audience targeting, retargeting, and dynamic personalization. $36+/month	0.5%

👉 See Also

🌎 Advertising in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 9,855 websites from Croatia.
We currently track the presence of 200 online advertising platforms across the web.
Of these, 77 were detected on websites from Croatia.
Statistics were last calculated on September 19, 2026.
For more details, see our methodology and disclaimer.