⚡ Analytics in Iran

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing insights into traffic sources, user behavior, and overall website performance.

Iran is a Western Asian country with a population of over 89 million people.

According to our statistics, web analytics tools are used on 31.2% of websites from Iran.

⭐ Most Popular in 2026

The following chart shows the top web analytics tools in Iran in 2026, based on market share.

The most popular is Google Analytics, which dominates the market with an overwhelming 84.5% share.
It is followed by Microsoft Clarity with 9.3% and Cloudflare Web Analytics with 8.2%.

Google Analytics 84.5%
Microsoft Clarity 9.3%
Cloudflare Web Analytics 8.2%
Matomo 4.2%
Hotjar 2.7%
MonsterInsights 2.1%
Jetpack Stats 2%
Yandex.Metrica 1.3%
Histats 1.2%
Clicky 0.9%
Statcounter 0.8%
Ahrefs Web Analytics 0.4%
Umami 0.3%
Plausible 0.2%
Heap 0.1%

🚀 Highlights

Here is a list of the top tools that are more popular in Iran than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Microsoft Clarity ^(-4)
4. Matomo ^(-1)
5. Hotjar ^(-2)
6. MonsterInsights ^(-2)
9. Histats ^(-7)
10. Clicky ^(-15)
11. Statcounter ^(-1)
12. Ahrefs Web Analytics ^(-17)
13. Umami ^(-33)
14. Plausible ^(-5)

✨ Best Web Analytics Tools

Below is a more detailed list of the top 25 of the 55 web analytics tools used on sites from Iran, ranked by their market share.

Rank	Name	Market share
1	Google Analytics Mountain View, California, United States A web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites. Free$50,000+/year	84.5%
2	Microsoft Clarity Redmond, Washington, United States A free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites. Free	9.3%
3	Cloudflare Web Analytics San Francisco, California, United States A free, lightweight, privacy-first analytics and performance metrics service. Free$25+/month	8.2%
4	Matomo Wellington, New Zealand An open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data. FreeOpen source€22+/month	4.2%
5	Hotjar St. Julian's, Malta A web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback. Free$49+/month	2.7%
6	MonsterInsights West Palm Beach, Florida, United States A WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard. Free$99.50+/year	2.1%
7	Jetpack Stats San Francisco, California, United States A WordPress analytics tool that provides traffic and engagement data directly within the WordPress dashboard. Free$8.33+/month	2%
8	Yandex.Metrica Moscow, Russia A free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior. Free300,000 RUB+/month	1.3%
9	Histats Azzano San Paolo, Bergamo, Italy A free website analytics and visitor counter service that tracks and reports web traffic metrics such as unique visitors, page views, referrers, and geolocation data. Free	1.2%
10	Clicky Milwaukie, Oregon, United States A cloud-based, privacy-friendly, GDPR-compliant website analytics. Free$9.99+/month	0.9%
11	Statcounter Dublin, Ireland A real-time web analytics service that tracks and reports on website visitor activity and behavior. Free$9+/month	0.8%
12	Ahrefs Web Analytics Singapore A privacy-friendly solution that allows you to track website usage in real time. Free$20+/month	0.4%
13	Umami San Francisco, California, United States An open-source, privacy-focused web analytics tool that acts as a lightweight alternative to Google Analytics, enabling website owners to track traffic and user interactions without collecting personal data. FreeOpen source$20+/month	0.3%
14	Plausible Tartu, Estonia A lightweight, privacy-friendly web analytics service used to measure website traffic and conversions, available as a hosted subscription or a self-hosted open source option. FreeOpen source$9+/month	0.2%
15	Heap San Francisco, California, United States A digital insights platform that automatically collects and organizes user behavior data for web and mobile applications. Free$$$	0.1%
16	HubSpot Analytics Cambridge, Massachusetts, United States Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards. Free$20+/seat/month	0.1%
17	Independent Analytics Philadelphia, Pennsylvania, United States A GDPR-friendly website analytics plugin made exclusively for WordPress. Free$54+/year	0.1%
18	AppMetrica Moscow, Russia A real-time mobile app analytics and ad tracking solution from Yandex that collects usage, behavior, attribution, and performance data. Free$490+/month	0.1%
19	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	0.1%
20	Quantcast San Francisco, California, United States A digital platform specializing in real-time advertising, audience measurement and consent management. Free$$$	0.1%
21	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	0.1%
22	Mixpanel San Francisco, California, United States A real-time, event-based product and user analytics platform that helps businesses track and understand user behavior on websites and mobile applications. Free$140+/month	0.09%
23	Mouseflow Copenhagen, Denmark A behavior analytics platform designed to help businesses understand and enhance user experience and conversion rates on their websites. Free$39+/month	0.09%
24	SlimStat Tallinn, Estonia A WordPress plugin for tracking website analytics in real time. Free$29/year	0.09%
25	Contentsquare Paris, France A digital experience analytics platform designed to increase engagement and conversions. $75,000+/year	0.07%

Data is based on the analysis of 21,370 websites from Iran.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.