🆚 AppsFlyer vs. Clixtell

Type

Marketing attribution platform
Fraud prevention software

About

AppsFlyer is a SaaS mobile attribution and marketing analytics platform that enables app marketers to measure and attribute installs, in-app events, and revenue across diverse channels.

It provides real-time multi-touch attribution and cost aggregation, detailed campaign and user behavior analytics, deep linking and audience segmentation tools, AI-enhanced fraud detection that blocks invalid clicks and installs, APIs for data export, and integrations with marketing, customer data, and product analytics platforms.

Clixtell is a click-fraud detection and call tracking platform that helps advertisers protect paid campaigns from invalid clicks and measure phone call conversions.

It analyzes traffic using IP and device fingerprinting, VPN and proxy detection, behavioral signals and custom rules, records visitor sessions and calls, monitors click-to-call activity, and automatically applies exclusions on ad platforms such as Google Ads and Microsoft Advertising.

Headquarters

San Francisco, California, United States
Los Angeles, California, United States

Website

Pricing

Free version ✔️ 12K free conversions for the first year
Growth $0.07/conversion
Enterprise Custom
Free version ❌Free 14-day trial
Click Fraud Protection
Monitor
(up to 5K ad clicks)
$15/month
Protection
(up to 10K ad clicks)
$50/month
Agency
(10K+ ad clicks)
$75/month
Call Tracking
Basic
(1 number, static call tracking)
$10/month
Standard
(5 numbers, dynamic phone insertion)
$30/month
Advanced
(+Google Ads click fraud protection)
$80/month

Categories

Marketing Attribution › Rank #2
Analytics › Rank #47
Fraud Prevention › Rank #5
Fraud Prevention › Rank #33
Call Tracking › Rank #8

Popularity

Determined by the number of sites using each technology.

The AppsFlyer marketing attribution platform is 22 times more popular than Clixtell.
Total websites

Market share

Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

AppsFlyer is more popular than Clixtell in all countries.
United States
United Kingdom
Japan
Indonesia
India
Russia
Brazil
Germany
France
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

AppsFlyer is more popular than Clixtell in all market segments.
Online Shopping
Business
Marketing/Merchandising
Finance/Banking
Travel
Fashion/Beauty
Software/Hardware
Entertainment
Sports
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#123
View more ➝
Name
Rank
#125,561
#169,511
#192,556
#269,570
View more ➝

See also

🗃️ About This Data