🆚 Ezoic vs. Magnite

Type

Advertising technology
Advertising technology

About

Ezoic is a technology platform for digital publishers that provides ad revenue optimization solutions and works as a Google-certified publishing partner.

It requires sites using its tools to comply with Google AdSense policies and offers ad layout testing, automated ad placement, demand mediation across multiple ad networks, and analytics to help maximize site revenue.

Magnite is an omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.

It combines Rubicon's programmatic exchange capability with Telaria's connected-TV expertise to enable publishers to monetize across CTV, display, video, mobile, and audio formats.

Headquarters

Carlsbad, California, United States
New York, United States

Website

Pricing

Revenue share85%

Categories

Advertising › Rank #8
Advertising › Rank #21

Popularity

Determined by the number of sites using each technology.

Ezoic advertising technology is 4 times more popular than Magnite.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Ezoic is more popular in the United States, the United Kingdom, and Germany, while Magnite is more popular in Turkey, Sweden, and Japan.
United States
United Kingdom
Germany
Australia
France
Canada
Netherlands
Italy
Spain
India

Awards

Popularity by domain category

Determined by the number of sites in each category.

Ezoic is more popular among sites focused on business, blogs and wiki, and marketing and merchandising, while Magnite is more commonly used on general news, online shopping, and sports sites.
Business
Blogs/Wiki
Marketing/Merchandising
General News
Online Shopping
Entertainment
Sports
Internet Services
Education/Reference
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,627
#2,325
View more ➝
Name
Rank
#131
View more ➝

See also

🗃️ About This Data