🆚 Google Analytics vs. RB2B
- 📈 Google Analytics is much more popular than RB2B.
- 🌍 Google Analytics is more popular in all countries.
Statistics based on 3.5M+ analyzed websites. About this data
Google AnalyticsType
Web analytics tool
Lead generation tool
About
Google Analytics is a web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.
It supports event-based tracking, real-time reports, integration with 
Google Ads, e-commerce reporting, and provides customizable visitor segmentation.
RB2B is a visitor identification solution that identifies US website visitors and their 
LinkedIn profiles.
Headquarters
Mountain View, California, United States
Austin, Texas, United States
analytics.google.comPricing
Free version ✔️14-month retention, 10M event sampling threshold, 1M daily BigQuery export limit
Google Analytics 360$50,000+/year
Free version ✔️
PRO+$149+/month
Categories
Popularity
Determined by the number of sites using each technology.
The Google Analytics tool is 595 times more popular than RB2B.
Total websites
Market share
Analytics
Popularity by country
Determined by the number of sites detected from each country.
Google Analytics is more popular than RB2B in all countries.
United States
Japan
United Kingdom
Germany
France
Spain
Italy
Netherlands
Australia
India
Awards
- 🥇 Most popular in the United States in the Analytics category.
- 🥇 Most popular in Japan in the Analytics category.
- 🥇 Most popular in the United Kingdom in the Analytics category.
- 🥇 Most popular in Germany in the Analytics category.
- 🥇 Most popular in France in the Analytics category.
- ⭐ 7th most popular in the United States in the Lead Generation category.
- ⭐ 7th most popular in India in the Lead Generation category.
- ⬆️ 36th most popular in the United States in the Analytics category.
- ⬆️ 38th most popular in India in the Analytics category.
- ⬆️ 49th most popular in Canada in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Google Analytics is more popular than RB2B in all market segments.
Business
Blogs/Wiki
Education/Reference
Internet Services
Entertainment
Health
General News
Non-Profit/Advocacy/NGO
Software/Hardware
Finance/Banking
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Microsoft Clarity
Hotjar
HubSpot Analytics
Ahrefs Web Analytics
Leadinfo
Salesloft🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.