🆚 ID5 vs. Leadinfo
- 📈 Leadinfo is as popular as ID5.
- 🌍 Leadinfo is more popular in the Netherlands, Germany, and the United Kingdom.
- 🌎 ID5 is more popular in the United States, Turkey, and Italy.
ID5
LeadinfoType
About
ID5 is an omnichannel identity platform that enables addressable advertising by helping publishers and advertisers recognize users across websites, mobile apps, and other digital properties.
It generates a pseudonymous ID5 ID from consented signals using machine learning, builds an identity graph that links devices, individuals, and households, supports audience targeting, frequency capping, cross-device measurement and attribution, and operates in cookieless contexts.
Leadinfo is a lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects.
It matches visitor IP addresses and network data with a database of about 220 million organizations, shows company details and viewed pages in real time, tracks form submissions, and integrates with over 70 third-party tools such as HubSpot, 
Salesforce, Pipedrive, 
Slack, and 
Google Ads.
Headquarters
Pricing
(50+ companies)$107+/month
(250+ companies)$226+/month
(750+ companies)$507+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Turkey in the Identity Resolution category.
- 🥈 Second most popular in France in the Identity Resolution category.
- 🥈 Second most popular in Spain in the Identity Resolution category.
- 🥈 Second most popular in the Czech Republic in the Identity Resolution category.
- 🥉 Third most popular in Italy in the Identity Resolution category.
- 🥇 Most popular in the Netherlands in the Lead Generation category.
- 🥇 Most popular in the Netherlands in the Identity Resolution category.
- 🥇 Most popular in Belgium in the Lead Generation category.
- 🥇 Most popular in Belgium in the Identity Resolution category.
- 🥈 Second most popular in Germany in the Lead Generation category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
ZoomInfo WebSights
Leadfeeder
Epsilon
Demandbase🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,524,018 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.