🆚 Listrak vs. Ortto
- 📈 Listrak is twice as popular as Ortto.
- 🌎 Listrak is more popular in the United States, Canada, and the United Kingdom.
- 🌍 Ortto is more popular in Australia, France, and Germany.
Statistics based on 3.4M+ analyzed websites. About this data
Type
Marketing automation platform
Customer data platform
About
Listrak is a cross-channel marketing automation platform designed for the retail industry.
Orto is an integrated customer data, marketing automation, and analytics platform that eliminates the need for additional connections to run campaigns.
Headquarters
Lititz, Pennsylvania, United States
San Francisco, California, United States
Pricing
Free version ❌
Custom
Free version ❌Free 14-day trial
Starter
(5K contacts)$199+/month
(5K contacts)$199+/month
Professional
(10K contacts)$599/month
(10K contacts)$599/month
Enterprise
(10K contacts)$1,999/month
(10K contacts)$1,999/month
Categories
Marketing Automation › Rank #37
Marketing Automation › Rank #53
Email Marketing › Rank #37
Email Marketing › Rank #44
CDP › Rank #23
CDP › Rank #29
Identity Resolution › Rank #16
Popularity
Determined by the number of sites using each technology.
The Listrak marketing automation platform is 2.1 times more popular than Ortto.
Total websites
Market share
Marketing Automation
Email Marketing
CDP
Popularity by country
Determined by the number of sites detected from each country.
Listrak is more popular in the United States, Canada, and the United Kingdom, while Ortto is more popular in Australia, France, and Germany.
United States
Australia
Canada
United Kingdom
France
Switzerland
Germany
New Zealand
Spain
Denmark
Awards
- ⭐ 10th most popular in Canada in the Identity Resolution category.
- 🔥 12nd most popular in the United States in the Identity Resolution category.
- 🔥 12nd most popular in the United States in the CDP category.
- 🔥 12nd most popular in Canada in the CDP category.
- ⬆️ 22nd most popular in the United States in the Marketing Automation category.
- ⭐ 9th most popular in Australia in the CDP category.
- 🔥 18th most popular in Australia in the Marketing Automation category.
- ⬆️ 21st most popular in Australia in the Email Marketing category.
- ⬆️ 23rd most popular in the United States in the CDP category.
- ⬆️ 36th most popular in the United States in the Email Marketing category.
Popularity by domain category
Determined by the number of sites in each category.
Listrak is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Ortto is more commonly used on education and reference, Internet services, and software and hardware sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Weapons
Education/Reference
Internet Services
Sports
Health
Real Estate
Top sites
Top-ranked sites that use these technologies.
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WebEngage🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,406,701 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.