🆚 Lotame vs. Permutive

Compare technologies based on real-world usage data *

Type

Data management platform
Data management platform

About

Lotame is an end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data.

Permutive is a real-time data platform that empowers publishers and advertisers to address all of their audiences, whilst protecting consumer privacy and respecting user consent.

Headquarters

Columbia, Maryland, United States
London, United Kingdom

Website

Pricing

Free version ❌
Custom
Depends on volume

Categories

DMP › Rank #4
DMP › Rank #7
Identity Resolution › Rank #4

Popularity

Determined by the number of sites using each technology.

The Lotame DMP is 1.9 times more popular than Permutive.
Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Lotame is more popular in the United States, Turkey, and Indonesia, while Permutive is more popular in the United Kingdom, Canada, and Spain.
United States
United Kingdom
Turkey
Canada
Spain
Indonesia
Germany
Singapore
Ireland
Brazil

Awards

Popularity by domain category

Determined by the number of sites in each category.

Lotame is more popular among sites focused on general news, business, and marketing and merchandising, while Permutive is more commonly used on sports, entertainment, and blogs and wiki sites.
General News
Sports
Entertainment
Business
Blogs/Wiki
Marketing/Merchandising
Finance/Banking
Online Shopping
Portal Sites
Education/Reference

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#327
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.