🆚 Mailchimp vs. Ortto
- 📈 Mailchimp is much more popular than Ortto.
- 🌍 Mailchimp is more popular in all countries.
Type
About
Mailchimp is a marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.
It offers advanced audience segmentation and behavioral targeting, automated customer-journey workflows such as welcome emails, abandoned cart reminders, and post-purchase follow-ups, and API-based transactional emails with a reported delivery rate of over 99 percent.
Orto is an integrated customer data, marketing automation, and analytics platform that eliminates the need for additional connections to run campaigns.
Headquarters
Pricing
(5K contacts)$199+/month
(10K contacts)$599/month
(10K contacts)$1,999/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Marketing Automation category.
- 🥇 Most popular in the United States in the Email Marketing category.
- 🥇 Most popular in the United Kingdom in the Marketing Automation category.
- 🥇 Most popular in the United Kingdom in the Email Marketing category.
- 🥇 Most popular in Australia in the Marketing Automation category.
- ⭐ 9th most popular in Australia in the CDP category.
- 🔥 18th most popular in Australia in the Marketing Automation category.
- ⬆️ 21st most popular in Australia in the Email Marketing category.
- ⬆️ 23rd most popular in the United States in the CDP category.
- ⬆️ 36th most popular in the United States in the Email Marketing category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,406,701 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.

WebEngage