🆚 Privy vs. VWO

Type

Marketing automation platform
Web analytics tool

About

Privy is an email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars.

It offers customizable email and SMS campaigns with automated flows and audience segmentation, drag-and-drop form builder, performance analytics and A/B testing, and integrates with major e-commerce platforms including Shopify, BigCommerce, Squarespace Commerce, and Wix eCommerce.

VWO is a comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

It supports A/B, multivariate, and split URL testing with a no-code visual editor, behavioral analytics with heatmaps, session recordings, funnels, and surveys, advanced audience segmentation and personalization, and feature experimentation with 13 SDKs available for integration.

Headquarters

Boston, Massachusetts, United States
Delhi, India

Website

Pricing

Free version ❌Free 15-day trial
Email
(1,500+ contacts, 250 SMS credits included)
$30+/month
SMS $15+/month
Pop-ups & Displays $24+/month
Free version ❌Free 30-day trial
VWO Insights $2,064+/year
VWO Testing $4,068+/year
VWO Personalize $3,828+/year

Categories

Marketing Automation › Rank #13
Email Marketing › Rank #15
Conversion Optimization › Rank #8
Conversion Optimization › Rank #2
Analytics › Rank #16
A/B Testing › Rank #1
Personalization › Rank #2
Feature Management › Rank #1

Popularity

Determined by the number of sites using each technology.

The VWO web analytics tool is 4 times more popular than Privy.
Total websites

Market share

Conversion Optimization

Popularity by country

Determined by the number of sites detected from each country.

VWO is more popular in the United States, the United Kingdom, and the Netherlands, while Privy is more popular in Hong Kong, Pakistan, and Uruguay.
United States
United Kingdom
Netherlands
Australia
Germany
Canada
Japan
Brazil
Spain
India

Awards

Popularity by domain category

Determined by the number of sites in each category.

VWO is more popular than Privy in all market segments.
Business
Online Shopping
Marketing/Merchandising
Internet Services
Education/Reference
Fashion/Beauty
Health
Software/Hardware
Finance/Banking
Travel

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#15,991
#19,100
View more ➝
Name
Rank
dlsite.com
#409
View more ➝

See also

🗃️ About This Data