🆚 Salesforce Marketing Cloud vs. Viafoura

Type

Marketing automation platform
Personalization software

About

Salesforce Marketing Cloud is a cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

It provides real-time journey orchestration and personalization, cross-channel campaign automation, customer data unification and segmentation via a central platform, AI-driven optimization and predictive scoring, mobile and SMS messaging, and tools for loyalty and audience activation.

Viafoura is an online community engagement and management software that helps brands activate their audiences and maximize conversions from unknown to known users.

Headquarters

San Francisco, California, United States
Toronto, Ontario, Canada

Website

Pricing

Free version ❌
Marketing Cloud
Starter $25/user/month
Growth Edition $18,000/year
Advanced Edition $39,000/year
Add-ons
Salesforce Personalization $96,000/year
Marketing Intelligence $120,000/year
Loyalty Management $240,000/year
Free version ❌
Custom

Categories

Marketing Automation › Rank #5
CDP › Rank #4
Personalization › Rank #3
Personalization › Rank #43
Push Notifications › Rank #4

Popularity

Determined by the number of sites using each technology.

The Salesforce Marketing Cloud platform is 26 times more popular than Viafoura.
Total websites

Market share

Personalization

Popularity by country

Determined by the number of sites detected from each country.

Salesforce Marketing Cloud is more popular than Viafoura in all countries.
United States
Japan
United Kingdom
Australia
Germany
Canada
France
Spain
Netherlands
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Salesforce Marketing Cloud is more popular among sites focused on business, marketing and merchandising, and online shopping, while Viafoura is more commonly used on general news sites.
Business
Marketing/Merchandising
Online Shopping
Finance/Banking
Software/Hardware
Education/Reference
General News
Health
Internet Services
Fashion/Beauty

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,085
View more ➝
Name
Rank
#327
View more ➝

See also

🗃️ About This Data