🆚 Taboola vs. Yahoo Advertising
Compare technologies based on real-world usage data *- 📈 Taboola is twice as popular as Yahoo Advertising.
- 🌎 Taboola is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Yahoo Advertising is more popular in Taiwan, Hong Kong, and Indonesia.
Type
Advertising technology
Advertising technology
About
Taboola is a native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites.
Yahoo Advertising is a pay-per-click digital advertising platform.
Headquarters
New York, United States
New York, United States
Categories
Advertising › Rank #16
Advertising › Rank #32
Popularity
Determined by the number of sites using each technology.
Taboola advertising technology is 2.3 times more popular than Yahoo Advertising.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Taboola is more popular in the United States, Germany, and the United Kingdom, while Yahoo Advertising is more popular in Taiwan, Hong Kong, and Indonesia.
United States
Germany
United Kingdom
France
Brazil
Turkey
India
Spain
Italy
Australia
Awards
- ⭐ 6th most popular in Turkey in the Advertising category.
- ⭐ 7th most popular in Israel in the Advertising category.
- ⭐ 8th most popular in Thailand in the Advertising category.
- ⭐ 10th most popular in Brazil in the Advertising category.
- ⭐ 10th most popular in India in the Advertising category.
- 🥉 Third most popular in Taiwan in the Advertising category.
- ⭐ 10th most popular in Hong Kong in the Advertising category.
- ⬆️ 22nd most popular in Brazil in the Advertising category.
- ⬆️ 26th most popular in Turkey in the Advertising category.
- ⬆️ 27th most popular in Switzerland in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Taboola is more popular than Yahoo Advertising in all market segments.
General News
Online Shopping
Blogs/Wiki
Business
Entertainment
Marketing/Merchandising
Sports
Fashion/Beauty
Finance/Banking
Internet Services
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Data updated
* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.
When interpreting and using the results, please read our methodology and disclaimer.