⚡ CRM in South Africa

Customer Relationship Management (CRM) systems are centralized platforms for managing company interactions with current and potential customers.

South Africa is an African country with a population of over 60 million people.

According to our data, customer relationship management systems are used on 2.5% of websites from South Africa.

Statistics based on 19K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top CRM systems in South Africa in 2026, based on market share.

The most popular is HubSpot CRM with an impressive share of 36.4%, followed by Zendesk with 18.1% and Brevo with 10.3%.

HubSpot CRM 36.4%
Zendesk 18.1%
Brevo 10.3%
ActiveCampaign 7.8%
Salesforce 5.2%
Zoho CRM 4.2%
Microsoft Dynamics 365 3.6%
Odoo 3%
Zoko 2.4%
HighLevel 2%
Groove.cm 1.8%
GA Connector 1.4%
Pipedrive 1.2%
Bitrix24 1%
Other 1.8%

🚀 Highlights

Here is a list of the top systems that are more popular in South Africa than worldwide.
Differences between global and country rankings are shown in parentheses.

6. Zoho CRM ^(-4)
7. Microsoft Dynamics 365 ^(-2)
9. Zoko ^(-20)
10. HighLevel ^(-1)
11. Groove.cm ^(-23)
12. GA Connector ^(-14)
13. Pipedrive ^(-1)
15. Keap ^(-1)
16. Freshsales ^(-4)
17. Agile CRM ^(-22)

✨ Best CRM Systems

Below is a more detailed list of the top 25 of the 25 CRM systems used on sites from South Africa, ranked by their market share.

Rank	Name	Market share
1	HubSpot CRM Cambridge, Massachusetts, United States An all-in-one relationship management platform that integrates marketing, sales, service, and operations tools around a central contact database. Free$45+/seat/month	36.4%
2	Zendesk San Francisco, California, United States A customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting. $19+/agent/month	18.1%
3	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	10.3%
4	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	7.8%
5	Salesforce San Francisco, California, United States A cloud-based enterprise CRM platform that helps organizations manage sales, customer service, marketing, and customer relationships. $25+/user/month	5.2%
6	Zoho CRM Chennai, India A cloud-based customer relationship management platform for managing contacts, sales pipelines, marketing campaigns, customer support, and business workflows. $20+/user/month	4.2%
7	Microsoft Dynamics 365 Redmond, Washington, United States A cloud-based suite of CRM and ERP applications that unifies customer relationship management and enterprise resource planning processes on a single platform. $65+/user/month	3.6%
8	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source€14.80+/user/month	3%
9	Zoko Bengaluru, India A WhatsApp-based messaging platform and CRM for Shopify that enables order management, upsell campaigns, abandoned cart recovery, broadcast messaging, and scalable customer support. $49.99+/month	2.4%
10	HighLevel Dallas, Texas, United States An all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard. $97+/month	2%
11	Groove.cm Boca Raton, Florida, United States An all-in-one marketing CRM that includes drag-and-drop website, page and funnel builder, email marketing, sales and affiliate tools. $42/month	1.8%
12	GA Connector Warsaw, Poland A platform that enables the exchange of data between Google Analytics and CRM systems, with integrations for Salesforce, Microsoft Dynamics, Zoho CRM, Pipedrive, and others. $125+/month	1.4%
13	Pipedrive New York, United States A web-based customer relationship management platform that helps sales teams track leads, manage deals, and monitor sales pipelines through a visual workflow. $24+/seat/month	1.2%
14	Bitrix24 Kaliningrad, Russia A Russian multi-component collaboration, automation, sales and marketing software platform. Free$61+/month	1%
15	Keap Dallas, Texas, United States A fully integrated business automation solution that combines CRM, email marketing, sales automation, appointment scheduling, and invoicing for small and mid-sized businesses. $299+/month	0.8%
16	Freshsales San Mateo, California, United States A cloud-based customer relationship management solution that helps sales teams manage leads, contacts, and deals while automating engagement across email, phone, chat, and SMS with built-in AI assistance. Free$11+/user/month	0.6%
17	Agile CRM Dallas, Texas, United States Customer relationship management software with marketing automation, sales pipeline, and customer service capabilities. Free$14.99+/user/month	0.4%
18	LeadSquared Bengaluru, India A sales automation platform that includes lead management, CRM and email marketing tools. $25+/user/month	0.4%
19	Kustomer Short Hills, New Jersey, United States An AI-powered conversational CRM that helps businesses manage customer interactions across multiple messaging platforms, including SMS, WhatsApp, and Messenger. $89+/user/month	0.4%
20	Zoho CRM Plus Chennai, India A CRM bundle that combines products for managing sales automation, marketing, project management, social media, and help desk. $69/user/month	0.2%
21	NetSuite Austin, Texas, United States A cloud-based enterprise resource planning platform that provides integrated financials, operations, CRM, and e-commerce through its SuiteCommerce offering. $20,000+/year	0.2%
22	Vcita Bellevue, Washington, United States A cloud-based business management platform for small and medium-sized businesses that combines CRM, online scheduling, invoicing, payments, and client communication tools. $35+/month	0.2%
23	CiviCRM San Francisco, California, United States An open-source web-based constituent relationship management system developed specifically for nonprofit organizations and NGOs. FreeOpen source	0.2%
24	7moor Beijing, China A Chinese cloud-based call center and customer service platform that allows enterprises to provide multi-channel support through phone, web chat, WeChat, , and email. $35+/month	0.2%
25	Gist Newark, Delaware, United States A complete CRM platform with live chat, email marketing automation, event tracking, knowledge base, and help desk. Free$29+/month	0.2%

👉 See Also

🌎 CRM in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 19,919 websites from South Africa.
We currently track the presence of 64 CRM systems across the web.
Of these, 25 were detected on websites from South Africa.
Statistics were last calculated on August 24, 2026.
For more details, see our methodology and disclaimer.