⚡ Marketing Automation in Denmark

Marketing automation software helps businesses connect with customers by automating tasks such as sending emails, SMS, and social media messages, managing campaigns, tracking leads, organizing audiences, and measuring results across channels.

Denmark is a Northern European country with a population of over 5.9 million people.

According to our data, marketing automation platforms are used on 10.2% of websites from Denmark.

⭐ Most Popular in 2026

The following chart shows the top marketing automation platforms in Denmark in 2026, based on market share.

The most popular is Mailchimp with a substantial share of 56.2%, followed by Klaviyo with 36% and Drip with 3%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Denmark than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Marketing Automation Platforms

Below is a more detailed list of the top 25 of the 40 marketing automation platforms used on sites from Denmark, ranked by their market share.

RankNameMarket share
1
Mailchimp
Atlanta, Georgia, United States

A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.

Free$13+/month
2
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
3
Drip
Minneapolis, Minnesota, United States

A marketing automation platform for e-commerce that focuses on email marketing to help businesses automate customer outreach.

$39+/month
4
Avada Commerce
Hanoi, Vietnam

A marketing automation platform designed for merchants running Shopify or Magento stores.

Free$16+/month
5
Mapp
London, United Kingdom

A digital marketing platform that combines customer acquisition and engagement into one platform with cross-channel capabilities.

$3,050+/month
6
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
7
Brevo
Paris, France

A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface.

Free$9+/month
8
Dotdigital
London, United Kingdom

A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.

$$$
9
Marketo Engage
San Jose, California, United States

An AI-powered marketing automation platform that enables marketers to design, execute, and measure personalized, multichannel programs and campaigns for both B2B and B2C audiences.

$40,000+/year
10
Kit
Boise, Idaho, United States

An email marketing and creator-focused platform that helps creators build and monetize their audiences.

Free$39+/month
11
LeadConnector
Dallas, Texas, United States

A marketing automation and customer relationship platform that helps agencies and businesses manage leads, campaigns, and customer communications.

$$$
12
Emplifi
Columbus, Ohio, United States

An unified customer engagement platform that empowers businesses to reach and grow communities through digital- and social-first strategies.

$2,400+/year
13
Privy
Boston, Massachusetts, United States

An email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars.

$30+/month
14
Omnisend
London, United Kingdom

A marketing automation platform designed specifically for e-commerce businesses to manage email, SMS, and push-notification campaigns from a unified interface.

Free$20+/month
15
PushOwl
Paris, France

An omnichannel marketing application for Shopify that enables merchants to engage customers through web push notifications alongside email and SMS messaging.

Free$19+/month
16
Oracle Eloqua
Austin, Texas, United States

A marketing automation platform that helps companies automate, manage, and measure complex marketing campaigns.

$2,000+/month
17
HighLevel
Dallas, Texas, United States

An all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard.

$97+/month
18
Ortto
San Francisco, California, United States

An integrated customer data, marketing automation, and analytics platform that eliminates the need for additional connections to run campaigns.

$199+/month
19
Zoho Marketing Automation
Chennai, India

A multichannel marketing automation software that helps marketers attract, engage, and convert audiences into customers.

$19+/month
20
Braze
New York, United States

A customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels.

$30,000+/year
21
Epsilon
Irving, Texas, United States

An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels.

$$$
22
Mailmojo
Oslo, Norway

A Norwegian marketing platform that specializes in newsletters and SMS.

Free199 NOK+/month
23
Customer.io
Beaverton, Oregon, United States

A multi-product customer engagement platform that creates personalized customer journeys that engage, convert, and scale.

$100+/month
24
Zeta Marketing Platform
New York, United States

An AI-powered, cloud-based system that helps brands acquire, grow, and retain customers more efficiently by identifying anonymous users, acting on consumer intent, and optimizing in real time.

$580,000+/year
25
Justuno
Fairfax, California, United States

An AI-powered conversion automation platform for retailers that helps optimize website engagement, capture leads, boost sales, and tailor onsite experiences based on visitor behavior.

Free$39+/month

👉 See Also

Data is based on the analysis of 23,478 websites from Denmark.
Statistics were last calculated on .
For details, see our methodology and disclaimer.