Salesforce Marketing Cloud

Salesforce, Inc., San Francisco, California, United States

Salesforce Marketing Cloud is a cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

It provides real-time journey orchestration and personalization, cross-channel campaign automation, customer data unification and segmentation via a central platform, AI-driven optimization and predictive scoring, mobile and SMS messaging, and tools for loyalty and audience activation.

According to our data, Salesforce Marketing Cloud is the 5th most popular marketing automation platform on the web.
It has 3.1% of the marketing automation market share and is detected on 0.2% of all websites.

πŸ’Έ Pricing

Salesforce Marketing Cloud is a commercial product priced starting at $25 per user per month.

Marketing Cloud
Starter$25/user/month
Growth Edition$18,000/year
Advanced Edition$39,000/year
Add-ons
Salesforce Personalization$96,000/year
Marketing Intelligence$120,000/year
Loyalty Management$240,000/year

πŸ“Š Rankings and Market Share

πŸ† Salesforce Marketing Cloud Awards

⚑ Sites Using Salesforce Marketing Cloud

We have data on 6,726 websites that use the Salesforce Marketing Cloud platform. Here is a list of some of the top ranked ones.

The highest rated site using Salesforce Marketing Cloud is paypal.com.

#WebsiteRankCountryLanguage
1 paypal.com #45 United States American English
2 playstation.com #130 Japan American English
3 salesforce.com #151 United States English
4 cronista.com #529 Argentina Spanish
5 sportradar.com #590 Switzerland British English
6 chosun.com #1,133 Korea Korean
7 telcel.com #1,240 Mexico Spanish
8 pearson.com #1,334 American English
9 heart.org #1,510 English
10 liverpool.com.mx #1,523 Mexico Spanish
11 samsclub.com #1,531 United States English
12 bbb.org #1,533 English
13 dominos.com #1,544 United States English
14 ford.com #1,555 United States American English
15 nespresso.com #1,826 Switzerland English
16 snap.com #1,852 English
17 estadao.com.br #1,966 Brazil Brazilian Portuguese
18 elsevier.com #2,002 Netherlands American English
19 se.com #2,020 France English
20 bathandbodyworks.com #2,116 United States American English

πŸ“ˆ Usage Statistics

Most of the sites that use Salesforce Marketing Cloud:

Most of the sites using Salesforce Marketing Cloud are from the United States, Japan, and the United Kingdom.

  • United States 38.2%
  • Japan 11.2%
  • United Kingdom 8.4%
  • Australia 5.9%
  • Germany 3.5%
  • France 2.9%
  • Canada 2.8%
  • Spain 2.6%
  • Italy 2%
  • Other 22.5%

Most Salesforce Marketing Cloud users speak English, Japanese, or Spanish.

  • English 73.2%
  • Japanese 8.7%
  • Spanish 4%
  • German 2.5%
  • French 2.1%
  • Portuguese 1.6%
  • Dutch 1.4%
  • Italian 1.2%
  • Chinese 1%
  • Other 4.3%

The Salesforce Marketing Cloud platform is especially popular on .com and .org top-level domains.

  • .com 58.3%
  • .org 5.6%
  • .com.au 3.6%
  • .co.jp 3%
  • .jp 2.5%
  • .co.uk 2.4%
  • .de 1.4%
  • .fr 1.3%
  • .net 1.2%
  • Other 20.7%

The primary market segments for websites utilizing Salesforce Marketing Cloud include business, marketing and merchandising, and online shopping.

  • Business 35.2%
  • Marketing/Merchandising 9%
  • Online Shopping 9%
  • Software/Hardware 5.9%
  • Finance/Banking 5.7%
  • Education/Reference 4.9%
  • Health 4.4%
  • Internet Services 4%
  • Fashion/Beauty 3.5%
  • Other 18.4%

πŸ•΅οΈ Similar Technologies

These are some of the best Salesforce Marketing Cloud alternatives.

RankName
10
Marketo Engage
San Jose, California, United States

An AI-powered marketing automation platform that enables marketers to design, execute, and measure personalized, multichannel programs and campaigns for both B2B and B2C audiences.

$40,000+/year
17
Oracle Eloqua
Austin, Texas, United States

A marketing automation platform that helps companies automate, manage, and measure complex marketing campaigns.

$2,000+/month
20
Braze
New York, United States

A customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels.

$30,000+/year
23
Listrak
Lititz, Pennsylvania, United States

A cross-channel marketing automation platform designed for the retail industry.

$$$
46
Cordial
San Diego, California, United States

An enterprise cross-channel messaging platform that supports batch and automated messaging across email, mobile, social media and SMS.

$125,000+

πŸ†š Compare Alternatives

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πŸ’¬ Frequently Asked Questions

What is the company behind Salesforce Marketing Cloud?

Salesforce Marketing Cloud is owned by Salesforce, Inc., headquartered in San Francisco, California, United States.

Can I use Salesforce Marketing Cloud for free?

No, Salesforce Marketing Cloud is a paid solution.

What is the price of Salesforce Marketing Cloud?

Salesforce Marketing Cloud is priced from $25 per user per month for the Starter plan.

Is there a free trial available?

No, it does not currently offer a free trial. However, a demo may be available.

Which country uses Salesforce Marketing Cloud the most?

The majority of Salesforce Marketing Cloud users are from the United States.

Who uses Salesforce Marketing Cloud?

According to our data, Salesforce Marketing Cloud is used on thousands of sites, including such established ones as paypal.com, playstation.com, and cronista.com.

Do academic institutions use Salesforce Marketing Cloud?

Yes. Overall, we know of 48 academic websites in the United States that use Salesforce Marketing Cloud.

How does Salesforce Marketing Cloud compare to the competition?

Salesforce Marketing Cloud is a very popular marketing automation platform, second only to 4 other marketing automation platforms we track.

What are the alternatives to Salesforce Marketing Cloud?

Alternatives and possible competitors to Salesforce Marketing Cloud may include Braze, Listrak, and Cordial.

πŸ‘‰ See Also

Statistics were last calculated on .
For details, see our methodology and disclaimer.