⚡ Personalization Software in Lithuania

Personalization software helps businesses tailor website content, product recommendations, and marketing messages based on user behavior, demographics, and past interactions.

Lithuania is a Northern European country with a population of around 2.7 million people.

According to our research, personalization software is used on 1.1% of websites from Lithuania.

Statistics based on 9K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top personalization software in Lithuania in 2026, based on market share.

The most popular is Adobe Experience Platform with an impressive share of 39.6%, followed by VWO with 18.9% and Adobe Target with 7.5%.

Adobe Experience Platform 39.6%
VWO 18.9%
Adobe Target 7.5%
ActiveCampaign 6.6%
Salesforce Marketing Cloud 6.6%
Optimizely 4.7%
Dotdigital 3.8%
Clerk.io 3.8%
Nosto 3.8%
Bloomreach 3.8%
Moosend 2.8%
Braze 2.8%
Acquia 2.8%
Kameleoon 1.9%
Wunderkind 1.9%

🚀 Highlights

Here is a list of the top solutions that is more popular in Lithuania than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Adobe Target ^(-5)
8. Clerk.io ^(-26)
9. Nosto ^(-6)
10. Bloomreach ^(-6)
11. Moosend ^(-20)
12. Braze ^(-10)
14. Kameleoon ^(-7)
15. Wunderkind ^(-4)
16. Synerise ^(-36)
18. SiteSpect ^(-33)

✨ Best Personalization Software

Below is a more detailed list of the top 25 of the 33 personalization software solutions used on sites from Lithuania, ranked by their market share.

Rank	Name	Market share
1	Adobe Experience Platform San Jose, California, United States Enables organizations to centralize, unify and standardize customer data from any system into real-time profiles for analysis and activation. $$$	39.6%
2	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	18.9%
3	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	7.5%
4	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	6.6%
5	Salesforce Marketing Cloud San Francisco, California, United States A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI. $25+/user/month	6.6%
6	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	4.7%
7	Dotdigital London, United Kingdom A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time. $$$	3.8%
8	Clerk.io Copenhagen, Denmark An AI-powered e-commerce personalization platform that helps web stores sell more through intelligent search and targeted product recommendations. $119+/month	3.8%
9	Nosto Helsinki, Finland An intelligent commerce experience platform that integrates with e-commerce systems such as Shopify, Magento, Adobe Commerce, Shopware, BigCommerce, and VTEX to deliver personalized shopping experiences. $$$	3.8%
10	Bloomreach Mountain View, California, United States A customer data and commerce experience platform that combines real-time customer and product data with artificial intelligence for personalized marketing, search, merchandising, and conversational shopping. $$$	3.8%
11	Moosend Waltham, Massachusetts, United States A cloud-based, AI-powered email marketing solution that lets you target your audience at scale. $9+/month	2.8%
12	Braze New York, United States A customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels. $30,000+/year	2.8%
13	Acquia Boston, Massachusetts, United States A digital experience platform that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences. $$$	2.8%
14	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	1.9%
15	Wunderkind New York, United States A performance marketing platform that uses identity data and AI decisioning to help brands, publishers, and advertisers recognize users and deliver personalized messages across digital channels. $$$	1.9%
16	Synerise Kraków, Poland An AI-driven behavioral data and marketing automation platform designed to collect, analyze, personalize and act on customer data. $$$	1.9%
17	Athos Commerce San Antonio, Texas, United States An e-commerce search, product discovery, and AI-powered personalization platform formed through the merger of Searchspring, Klevu, and Intelligent Reach under one brand. $699+/month	1.9%
18	SiteSpect Auburndale, Massachusetts, United States A user experience A/B testing, personalization, and optimization platform that tests strategic changes to your website, mobile, and other digital applications. $$$	0.9%
19	Amplify Ge'alya, Israel A suite of growth tools that helps Shopify merchants boost key metrics like revenue, average order value, and lifetime value with integrated bundles, upsells, subscriptions, and an intelligent cart. $29.5+/month	0.9%
20	Intelligems Middletown, Delaware, United States A data-driven profit optimization platform that helps e-commerce merchants optimize their content, prices, discounts, and shipping rates. $99+/month	0.9%
21	CleverTap San Francisco, California, United States A customer engagement and retention platform that helps businesses analyze user behavior, unify profiles, automate campaigns, and target audiences across multiple channels to increase app interaction and reduce churn. $75+/month	0.9%
22	Algonomy San Francisco, California, United States A real-time customer data platform that enables personalization and algorithmic customer engagement.	0.9%
23	AddShoppers Charlotte, North Carolina, United States A digital commerce platform focused on bringing shoppers and brands together through seamless shopping experiences. $$$	0.9%
24	Twilio San Francisco, California, United States A cloud-based customer engagement and communication platform that provides APIs and tools for building voice, messaging, email, and authentication features into applications. Free$250+/month	0.9%
25	Justuno Fairfax, California, United States A conversion optimization and visitor engagement platform for e-commerce websites that uses behavioral data and automation to display targeted marketing and lead generation campaigns. Free$39+/month	0.9%

👉 See Also

🌎 Personalization in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 9,698 websites from Lithuania.
We currently track the presence of 67 personalization software solutions across the web.
Of these, 33 were detected on websites from Lithuania.
Statistics were last calculated on August 4, 2026.
For more details, see our methodology and disclaimer.