Google Interactive Media Ads
Google Interactive Media Ads (IMA) enable publishers to request ads from any VAST-compliant ad server and manage ad playback.
According to our data, Google Interactive Media Ads ranks 44th among the online advertising platforms we track.
It has 0.4% of the advertising market share and is detected on 0.06% of all websites.
- π Website
π Rankings and Market Share
- Advertising
- Rank: 44
- Market share: 0.4%
- JavaScript Libraries
- Rank: 190
- Market share: 0.08%
π Google Interactive Media Ads Awards
- π₯ 12nd most popular in Vietnam in the Advertising category.
- β¬οΈ 21st most popular in Italy in the Advertising category.
- β¬οΈ 21st most popular in Switzerland in the Advertising category.
- β¬οΈ 28th most popular in Brazil in the Advertising category.
- β¬οΈ 29th most popular in India in the Advertising category.
- β¬οΈ 31st most popular in Canada in the Advertising category.
- β¬οΈ 34th most popular in Spain in the Advertising category.
- β¬οΈ 37th most popular in Poland in the Advertising category.
- β¬οΈ 38th most popular in the Netherlands in the Advertising category.
- β¬οΈ 39th most popular in France in the Advertising category.
β‘ Sites Using Google Interactive Media Ads
We have data on 1,832 websites that use Google Interactive Media Ads advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using Google Interactive Media Ads is spiegel.de.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #232 | Germany | German | |
| 2 | #243 | United States | American English | |
| 3 | #330 | Italy | Italian | |
| 4 | #437 | Spain | Spanish | |
| 5 | #477 | Germany | German | |
| 6 | #491 | Israel | Hebrew | |
| 7 | #501 | Brazil | Brazilian Portuguese | |
| 8 | #507 | Germany | German | |
| 9 | #554 | Brazil | Brazilian Portuguese | |
| 10 | #601 | India | Hindi | |
| 11 | #675 | Italy | Italian | |
| 12 | #787 | Turkey | Persian | |
| 13 | #1,037 | Switzerland | English | |
| 14 | #1,088 | Canada | American English | |
| 15 | #1,127 | United States | English | |
| 16 | #1,140 | English | ||
| 17 | #1,160 | Spain | Spanish | |
| 18 | #1,167 | United States | English | |
| 19 | #1,310 | United States | English | |
| 20 | #1,711 | Italy | Italian |
π Usage Statistics
Most of the sites that use Google Interactive Media Ads:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the General News category.
Most of the sites using Google Interactive Media Ads are from the United States, Italy, and Germany.
- United States 21.1%
- Italy 11.6%
- Germany 7%
- France 5.2%
- Spain 4.6%
- Brazil 3.7%
- Canada 3.2%
- Poland 3.2%
- Switzerland 3%
- Other 37.4%
Most Google Interactive Media Ads users speak English, Italian, or Spanish.
- English 50%
- Italian 9.6%
- Spanish 7.4%
- French 5.3%
- German 4.8%
- Portuguese 3.5%
- Polish 2.4%
- Turkish 2%
- Dutch 1.6%
- Other 13.4%
Google Interactive Media Ads advertising technology is especially popular on .com and .it top-level domains.
- .com 48%
- .it 6.8%
- .de 3.7%
- .tv 3.5%
- .net 2.6%
- .pl 2.3%
- .org 2.1%
- .com.br 1.7%
- .ca 1.4%
- Other 27.9%
The primary market segments for websites utilizing Google Interactive Media Ads include general news, entertainment, and sports.
- General News 22%
- Entertainment 17.8%
- Sports 12.5%
- Blogs/Wiki 7.7%
- Games 6.1%
- Internet Radio/TV 3.7%
- Business 3%
- Streaming Media 3%
- Portal Sites 2.6%
- Other 21.6%
π΅οΈ Similar Technologies
These are some of the best Google Interactive Media Ads alternatives.
π Compare Alternatives
Compare Google Interactive Media Ads toβ¦
- π΅οΈ Similar online advertising platforms
- β Market leaders
- π‘ Featured alternatives
- π All options
π¬ Frequently Asked Questions
What is the company behind Google Interactive Media Ads?
Google Interactive Media Ads is owned by Google LLC, headquartered in Mountain View, California, United States.
Which country uses Google Interactive Media Ads the most?
The majority of Google Interactive Media Ads users are from the United States.
Who uses Google Interactive Media Ads?
According to our data, Google Interactive Media Ads is used on over a thousand sites, including such established ones as spiegel.de,
cbsnews.com, and
corriere.it.
How does Google Interactive Media Ads compare to its competitors?
Google Interactive Media Ads is a moderately popular advertising technology, ranking ahead of 155 other online advertising platforms we track.
Magnite
OpenX
Adyoulike
Nexxen