🆚 Acquia vs. Segment

Compare technologies based on real-world usage data *

Type

Customer data platform
Customer data platform

About

Acquia is a digital experience platform (DXP) that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.

It includes a content management system built on Drupal, a customer data platform with personalization and behavior-based segmentation, marketing automation and campaign tools, multi-site and multi-domain management, and integration-ready APIs for extensibility.

Twilio Segment is a customer data platform that helps companies collect, clean, consolidate, and activate first-party customer data from multiple sources.

It centralizes event and trait data with real-time ingestion, enforces consistent schemas and identity resolution across systems, supports over 300 built-in destinations and sources for analytics, marketing and data warehouses, and enables data transformation and filtering before delivery.

Headquarters

Boston, Massachusetts, United States
San Francisco, California, United States

Website

Pricing

Free version ❌
Custom
Connections
Free version ✔️1K visitors/month
Team$120+/month
CDPCustom

Categories

CDP › Rank #8
CDP › Rank #6
Marketing Automation › Rank #16
Personalization › Rank #8

Popularity

Determined by the number of sites using each technology.

The Segment CDP is 2.2 times more popular than Acquia.
Total websites

Market share

CDP

Popularity by country

Determined by the number of sites detected from each country.

Segment is more popular in the United States, the United Kingdom, and France, while Acquia is more popular in Brazil, Spain, and Germany.
United States
Brazil
United Kingdom
France
Spain
Germany
Australia
Canada
Switzerland
Netherlands

Awards

Popularity by domain category

Determined by the number of sites in each category.

Segment is more popular among sites focused on business, marketing and merchandising, and online shopping, while Acquia is more commonly used on education and reference sites.
Business
Marketing/Merchandising
Online Shopping
Internet Services
Education/Reference
Software/Hardware
Finance/Banking
Fashion/Beauty
Health
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2,394
#3,042
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.