🆚 Amplitude vs. HubSpot Analytics

Compare technologies based on real-world usage data *

Type

Web analytics tool
Web analytics tool

About

Amplitude is a product analytics and event-tracking platform for measuring, analyzing, and understanding how users interact with digital products by collecting behavioral data from websites and apps.

It offers real-time event-based tracking and visualization with charts, funnels, cohorts, segmentation, retention and conversion analysis, cross-platform user journey mapping, customizable dashboards, and integrates feature management and feature flagging to target and roll out code changes to controlled user segments.

Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards.

Headquarters

San Francisco, California, United States
Cambridge, Massachusetts, United States

Website

Pricing

Free version ✔️Up to 10M events and 10K tracked users per month
Plus$588+/year
Free version ✔️
Marketing Hub
Starter
(1K contacts)
$20/seat/month
Professional
(3 seats, 2K contacts)
$890/month
Enterprise
(5 seats, 10K contacts)
$3,600/month

Categories

Analytics › Rank #49
Analytics › Rank #9
Conversion Optimization › Rank #11
Feature Management › Rank #4

Popularity

Determined by the number of sites using each technology.

The HubSpot Analytics tool is 19 times more popular than Amplitude.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

HubSpot Analytics is more popular in the United States, the United Kingdom, and Australia, while Amplitude is more popular in Russia, Kazakhstan, and Kuwait.
United States
United Kingdom
Australia
Germany
France
Canada
Netherlands
Spain
Japan
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

HubSpot Analytics is more popular than Amplitude in all market segments.
Business
Internet Services
Marketing/Merchandising
Software/Hardware
Education/Reference
Online Shopping
Finance/Banking
Health
Real Estate
Travel

Top sites

Top-ranked sites that use these technologies.

Name
Rank
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Name
Rank
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See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.