🆚 Google Marketing Platform vs. Microsoft Invest
- 📈 Google Marketing Platform is slightly more popular than Microsoft Invest.
- 🌍 Google Marketing Platform is more popular in Japan, the United Kingdom, and Spain.
- 🌎 Microsoft Invest is more popular in the United States, France, and Germany.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
An online advertising and analytics platform from Google.
Microsoft Invest is a a demand side ad management platform with full buy-side capabilities.
Headquarters
Mountain View, California, United States
Redmond, Washington, United States
Categories
Advertising › Rank #12
Advertising › Rank #15
Popularity
Determined by the number of sites using each technology.
Google Marketing Platform advertising technology is 1.3 times more popular than Microsoft Invest.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Google Marketing Platform is more popular in Japan, the United Kingdom, and Spain, while Microsoft Invest is more popular in the United States, France, and Germany.
Japan
United States
United Kingdom
France
Germany
Spain
Turkey
Australia
Netherlands
Canada
Awards
- 🥉 Third most popular in Japan in the Advertising category.
- ⭐ 7th most popular in Singapore in the Advertising category.
- ⭐ 7th most popular in the United Arab Emirates in the Advertising category.
- ⭐ 8th most popular in Taiwan in the Advertising category.
- ⭐ 8th most popular in Hong Kong in the Advertising category.
- ⭐ 8th most popular in Norway in the Advertising category.
- ⭐ 8th most popular in Finland in the Advertising category.
- 🔥 11st most popular in France in the Advertising category.
- 🔥 11st most popular in Turkey in the Advertising category.
- 🔥 11st most popular in the Netherlands in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Google Marketing Platform is more popular among sites focused on blogs and wiki, finance and banking, and education and reference, while Microsoft Invest is more commonly used on business, online shopping, and general news sites.
Business
Online Shopping
General News
Marketing/Merchandising
Blogs/Wiki
Finance/Banking
Entertainment
Travel
Health
Education/Reference
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,365,683 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.

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