🆚 Google Analytics vs. Open Web Analytics
Compare technologies based on real-world usage data *- 📈 Google Analytics is much more popular than Open Web Analytics.
- 🌍 Google Analytics is more popular in all countries.
Google AnalyticsType
About
Google Analytics is a web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.
It supports event-based tracking, real-time reports, integration with Google Ads, e-commerce reporting, and provides customizable visitor segmentation.
Open Web Analytics is an open source alternative to commercial web analytics tools like Google Analytics.
Headquarters
analytics.google.comPricing
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Analytics category.
- 🥇 Most popular in Japan in the Analytics category.
- 🥇 Most popular in the United Kingdom in the Analytics category.
- 🥇 Most popular in Germany in the Analytics category.
- 🥇 Most popular in Australia in the Analytics category.
- ⬆️ 21st most popular in Brazil in the Analytics category.
- ⬆️ 67th most popular in the United States in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
HubSpot Analytics
Microsoft Clarity
Plausible* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.