🆚 Google Analytics vs. Pirsch Analytics

Compare technologies based on real-world usage data *

📈 Google Analytics is much more popular than Pirsch Analytics.
🌍 Google Analytics is more popular in all countries.
⭐ Pirsch Analytics is particularly popular in Germany.

Google Analytics

Pirsch Analytics

Type

Web analytics tool

Web analytics tool

About

Google Analytics is a web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.

It supports event-based tracking, real-time reports, integration with Google Ads, e-commerce reporting, and provides customizable visitor segmentation.

Pirsch Analytics is a privacy-focused web analytics solution that provides cookie-free tracking and full compliance with GDPR, CCPA, and PECR privacy regulations.

It features real-time dashboard metrics for page views and referrers, customizable event tracking, funnel and goal analysis, tag-based segmentation, REST APIs and webhooks, team management with sharable dashboards, and German hosting with strict privacy-by-design data handling.

Headquarters

Mountain View, California, United States

Rheda-Wiedenbrück, Germany

Website

analytics.google.com

pirsch.io #629,543

Pricing

Free version ✔️14-month retention, 10M event sampling threshold, 1M daily BigQuery export limit

Google Analytics 4 360$50,000+/year

Free version ✔️Open source

Standard$6/month

Plus$12/month

EnterpriseCustom

Categories

Analytics › Rank #1

Analytics › Rank #101

Popularity

Determined by the number of sites using each technology.

The Google Analytics tool is 2,657 times more popular than Pirsch Analytics.

Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Google Analytics is more popular than Pirsch Analytics in all countries.

United States

Japan

United Kingdom

Germany

Spain

France

Italy

Netherlands

Australia

India

Awards

🥇 Most popular in the United States in the Analytics category.
🥇 Most popular in Japan in the Analytics category.
🥇 Most popular in the United Kingdom in the Analytics category.
🥇 Most popular in Germany in the Analytics category.
🥇 Most popular in Spain in the Analytics category.

🔥 16th most popular in Belgium in the Analytics category.
⬆️ 46th most popular in India in the Analytics category.
⬆️ 50th most popular in Germany in the Analytics category.

Popularity by domain category

Determined by the number of sites in each category.

Google Analytics is more popular than Pirsch Analytics in all market segments.

Business

Marketing/Merchandising

Blogs/Wiki

Education/Reference

Internet Services

Entertainment

Travel

Health

General News

Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#2

#4

#5

#12

#15

Name

Rank

#8,382

#23,200

#51,857

#61,743

#64,478

Compare alternatives

Technologies with similar characteristics.

See also

Pirsch Analytics technology profile

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.