🆚 HighLevel vs. Klaviyo

Compare technologies based on real-world usage data *

📈 Klaviyo is much more popular than HighLevel.
🌍 Klaviyo is more popular in all countries.

HighLevel

Klaviyo

Type

Customer relationship management system

Marketing automation platform

About

HighLevel is an all-in-one marketing and sales platform built for agencies, marketers, and service businesses to capture leads, automate campaigns, manage pipelines, and communicate with clients from a single dashboard.

It combines CRM and pipeline management, multi-channel marketing automation for email, SMS and social messaging, drag-and-drop website, landing page and funnel builders, appointment scheduling with reminders, reputation management, analytics and reporting, and white-label and SaaS modes that let agencies brand and resell its tools.

Klaviyo is a marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

It provides real-time customer profiles with behavioral and purchase history, advanced segmentation based on hundreds of data points, and built-in AI for automated multi-channel flows, content generation, and predictive analytics such as next purchase date, churn risk, and lifetime value.

Headquarters

Dallas, Texas, United States

Boston, Massachusetts, United States

Website

gohighlevel.com #12,277

klaviyo.com #1,195

Pricing

Free version ❌Free 14-day trial

Starter$97/month

Unlimited$297/month

Free version ✔️500 emails + 150 SMS credits per month

Email
(15K emails)$45+/month

Email and SMS
(5K emails + 100 SMS credits)$20+/month

Marketing Analytics$100+/month

Advanced Klaviyo Data Platform$500+/month

Customer Agent
(75+ AI conversations)$50+/month

Price per SMSUSA$0.012-
Canada$0.036-
Australia$0.048-
UK$0.05-
Spain$0.06-
Italy$0.084-
Ireland$0.0903
Germany$0.1122