🆚 Listrak vs. ZoomInfo WebSights

Compare technologies based on real-world usage data *

Type

Marketing automation platform
Identity resolution software solution

About

Listrak is a cross-channel marketing automation platform designed for the retail industry.

ZoomInfo WebSights is a B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website.

It identifies anonymous traffic by matching IP addresses to company profiles from ZoomInfo's B2B database, tracks visited pages and engagement signals, provides firmographic details such as industry and company size, and integrates with CRM and sales engagement platforms such as Salesforce, HubSpot, Microsoft Dynamics, Zoho CRM, and Marketo.

Headquarters

Lititz, Pennsylvania, United States
Vancouver, Washington, United States

Website

Pricing

Free version ❌
Custom
Free version ✔️WebSights Lite, up to 10 visitor reveals per day
$15,000+/year

Categories

Marketing Automation › Rank #35
Email Marketing › Rank #36
CDP › Rank #23
Identity Resolution › Rank #15
Identity Resolution › Rank #1
Analytics › Rank #31

Popularity

Determined by the number of sites using each technology.

The ZoomInfo WebSights identity resolution software solution is 9 times more popular than Listrak.
Total websites

Market share

Identity Resolution

Popularity by country

Determined by the number of sites detected from each country.

ZoomInfo WebSights is more popular than Listrak in all countries.
United States
United Kingdom
Canada
Australia
Germany
India
France
Ireland
Switzerland
Sweden

Awards

Popularity by domain category

Determined by the number of sites in each category.

ZoomInfo WebSights is more popular among sites focused on business, software and hardware, and marketing and merchandising, while Listrak is more commonly used on online shopping, fashion and beauty, and weapons sites.
Business
Online Shopping
Software/Hardware
Marketing/Merchandising
Internet Services
Finance/Banking
Education/Reference
Health
Fashion/Beauty
Job Search

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#13,576
View more ➝
Name
Rank
#1,333
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.