🆚 OpenX vs. Yieldlab

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

OpenX is a programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.

It operates a real-time bidding exchange with header bidding support, offers private marketplaces and deal management, provides fraud prevention and quality controls, supports CTV and OTT monetization, and includes yield optimization and API access.

Yieldlab is a German supply-side platform that enables publishers to automatically monetize their media inventory in real-time.

Headquarters

Pasadena, California, United States
Freiburg im Breisgau, Germany

Website

Categories

Advertising › Rank #23
Advertising › Rank #99

Popularity

Determined by the number of sites using each technology.

OpenX advertising technology is 8 times more popular than Yieldlab.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

OpenX is more popular in the United States, Germany, and the United Kingdom, while Yieldlab is more popular in New Caledonia.
United States
Germany
United Kingdom
Turkey
Poland
France
Spain
Italy
Netherlands
Russia

Awards

Popularity by domain category

Determined by the number of sites in each category.

OpenX is more popular than Yieldlab in all market segments.
General News
Online Shopping
Business
Blogs/Wiki
Marketing/Merchandising
Entertainment
Fashion/Beauty
Travel
Health
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#131
View more ➝
Name
Rank
nesine.com
#662
#2,417
#2,596
#2,831
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.