🆚 Salesforce Marketing Cloud vs. Subscribers

Compare technologies based on real-world usage data *

Type

Marketing automation platform
Push notification platform

About

Salesforce Marketing Cloud is a cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

It provides real-time journey orchestration and personalization, cross-channel campaign automation, customer data unification and segmentation via a central platform, AI-driven optimization and predictive scoring, mobile and SMS messaging, and tools for loyalty and audience activation.

Subscribers is a marketing and ad network that allows businesses to send web push notifications and website owners to monetize their traffic.

Headquarters

San Francisco, California, United States
La Jolla, California, United States

Website

Pricing

Free version ❌
Marketing Cloud
Starter$25/user/month
Growth Edition$18,000/year
Advanced Edition$39,000/year
Add-ons
Salesforce Personalization$96,000/year
Marketing Intelligence$120,000/year
Loyalty Management$240,000/year
Free version ✔️Up to 200 subscribers
5K subscribers$19+/month
10K subscribers$39+/month
50K subscribers$129+/month

Categories

Marketing Automation › Rank #5
CDP › Rank #4
Personalization › Rank #4
Push Notifications › Rank #4
Push Notifications › Rank #21
Advertising › Rank #116

Popularity

Determined by the number of sites using each technology.

The Salesforce Marketing Cloud platform is 20 times more popular than Subscribers.
Total websites

Market share

Push Notifications

Popularity by country

Determined by the number of sites detected from each country.

Salesforce Marketing Cloud is more popular than Subscribers in all countries.
United States
Japan
United Kingdom
Australia
Germany
France
Canada
Spain
Italy
Netherlands

Awards

Popularity by domain category

Determined by the number of sites in each category.

Salesforce Marketing Cloud is more popular among sites focused on business, marketing and merchandising, and online shopping, while Subscribers is more commonly used on blogs and wiki sites.
Business
Marketing/Merchandising
Online Shopping
Software/Hardware
Finance/Banking
Education/Reference
Health
Internet Services
Fashion/Beauty
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#65,818
freedomfromtorture.org
#133,938
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.