⚡ Customer Support in Thailand

Customer support software covers a wide range of tools, such as help desks, ticketing systems, knowledge bases, customer service platforms, and IT service management (ITSM) solutions, all designed to help companies handle and respond to customer questions or issues.

Thailand is a Southeast Asian country with a population of around 72 million people.

According to our research, customer support technologies are used on 0.9% of websites from Thailand.

⭐ Most Popular in 2026

The following chart shows the top customer support technologies in Thailand in 2026, based on market share.

The most popular is Zendesk with an impressive share of 43.9%, followed by LiveChat with 28.1% and Crisp with 11.7%.

Zendesk 43.9%
LiveChat 28.1%
Crisp 11.7%
Tidio 6.1%
Help Scout 3.1%
Intercom 2%
Ada 1.5%
Genesys Cloud CX 1%
Chatwoot 1%
Kustomer 1%
Gorgias 0.5%
Zoho Desk 0.5%
Jira Service Management 0.5%
Re:amaze 0.5%

🚀 Highlights

Here is a list of the top technologies that are more popular in Thailand than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Crisp ^(-3)
5. Help Scout ^(-3)
7. Ada ^(-15)
8. Genesys Cloud CX ^(-2)
10. Kustomer ^(-4)
12. Zoho Desk ^(-11)
13. Jira Service Management ^(-18)

✨ Best Customer Support Technologies

Below is a more detailed list of 15 customer support technologies used on sites from Thailand, ranked by their market share.

Rank	Name	Market share
1	Zendesk San Francisco, California, United States A customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting. $19+/agent/month	43.9%
2	LiveChat Wrocław, Poland A cloud-based customer service platform that combines live chat, ticketing, AI chatbots, and web analytics. $19+/user/month	28.1%
3	Crisp Nantes, France A French all-in-one business messaging platform that consolidates live chat, email, social and app messaging, a shared inbox, chatbot builder, and a knowledge base. Free€45+/month	11.7%
4	Tidio San Francisco, California, United States A customer service platform that provides live chat, chatbots and a helpdesk system. Free$29+/month	6.1%
5	Help Scout Boston, Massachusetts, United States A complete customer communications platform with shared inbox, live chat and help desk. Free$25+/user/month	3.1%
6	Intercom San Francisco, California, United States An AI-powered customer service platform that unifies chatbots, help desk workflows, and proactive outbound messaging. $39+/month	2%
7	Ada Toronto, Ontario, Canada An AI-first customer service platform that delivers AI agents that are easy to deploy, measure, coach, and continuously improve. $$$	1.5%
8	Genesys Cloud CX Menlo Park, California, United States A cloud-native suite of enterprise communications, collaboration, and contact center software designed to manage omnichannel customer interactions and internal team communication at scale. $75+/user/month	1%
-	Chatwoot San Francisco, California, United States An open-source customer support platform that unifies live chat, email, social messaging and other channels into a shared omnichannel support desk for managing customer conversations. FreeOpen source$19+/agent/month	1%
10	Kustomer Short Hills, New Jersey, United States An AI-powered conversational CRM that helps businesses manage customer interactions across multiple messaging platforms, including SMS, WhatsApp, and Facebook Messenger. $89+/user/month	1%
11	Gorgias San Francisco, California, United States A customer service tool for e-commerce that integrates order and ticket management and automation in a single platform. $10+/month	0.5%
12	Zoho Desk Chennai, India A help desk software used by businesses to address customer queries and feedbacks over a variety of channels. Free$9+/user/month	0.5%
13	Jira Service Management Sydney, Australia A service management solution developed by Atlassian for IT and service teams.	0.5%
14	Re:amaze Tempe, Arizona, United States An integrated customer service, live chat, and helpdesk platform for online businesses. $29+/user/month	0.5%
-	Zammad Berlin, Germany An open-source ticketing and helpdesk platform that consolidates customer support requests from multiple channels into a unified workflow for tracking and resolution. FreeOpen source€2,999+/year	0.5%

👉 See Also

🌎 Customer Support in other countries

Data is based on the analysis of 22,527 websites from Thailand.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.