Lotame

Columbia, Maryland, United States

Lotame is an end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data.

According to our data, Lotame is the 4th most popular data management platform on the web.
It has 9.5% of the DMP market share and is detected on 0.08% of all websites.

πŸ’Έ Pricing

Custom

πŸ“Š Rankings and Market Share

πŸ† Lotame Awards

⚑ Sites Using Lotame

We have data on 2,668 websites that use the Lotame DMP. Here is a list of some of the top ranked ones.

The highest rated site using Lotame is sourceforge.net.

#WebsiteRankCountryLanguage
1 sourceforge.net #97 United States English
2 usatoday.com #113 American English
3 cbc.ca #327 Canada English
4 sagepub.com #342 United Kingdom English
5 india.com #390 India English
6 novinky.cz #547 Czech Republic Czech
7 nesine.com #662 Turkey Turkish
8 fifa.com #1,209 English
9 wunderground.com #1,255 English
10 express.co.uk #1,284 United Kingdom English
11 thestar.com #1,511 Canada English
12 news24.com #1,535 American English
13 toyota.com #1,629 English
14 preply.com #1,676 United States English
15 coinmarketcap.com #1,787 English
16 stockx.com #2,083 United States English
17 bathandbodyworks.com #2,116 United States American English
18 audiomack.com #2,355 United States English
19 mudah.my #2,480 Malaysia English
20 olx.ro #2,596 Romania Romanian

πŸ“ˆ Usage Statistics

Most of the sites that use Lotame:

Most of the sites using Lotame are from the United States, Turkey, and the United Kingdom.

  • United States 52.6%
  • Turkey 11.4%
  • United Kingdom 5.6%
  • Indonesia 2.9%
  • Canada 2.7%
  • Singapore 1.8%
  • Germany 1.7%
  • India 1.6%
  • Australia 1.4%
  • Other 18.3%

Most Lotame users speak English or Turkish.

  • English 75.1%
  • Turkish 9.5%
  • Indonesian 2.3%
  • Spanish 2%
  • Portuguese 1.2%
  • German 1.2%
  • Chinese 1.2%
  • Greek 1%
  • Dutch 1%
  • Other 5.5%

The Lotame DMP is especially popular on .com top-level domains.

  • .com 71%
  • .org 2.7%
  • .co.uk 2.6%
  • .net 2.4%
  • .com.tr 2.3%
  • .ca 1.1%
  • .de 0.9%
  • .gr 0.9%
  • .com.au 0.8%
  • Other 15.3%

The primary market segments for websites utilizing Lotame include general news, business, and entertainment.

  • General News 45.5%
  • Business 8.6%
  • Entertainment 4.9%
  • Finance/Banking 3.8%
  • Marketing/Merchandising 3.6%
  • Online Shopping 3.6%
  • Blogs/Wiki 3.2%
  • Education/Reference 2.6%
  • Sports 2.5%
  • Other 21.7%

πŸ•΅οΈ Similar Technologies

These are some of the best Lotame alternatives.

RankName
1
Adobe Audience Manager
San Jose, California, United States

A data management platform that helps customers build unique audiences from multiple data sources to create valuable segments that can be targeted consistently across channels.

$150,000+/year
5
Piano
Amsterdam, Netherlands

A unified cloud-based solution that combines data management, audience segmentation, activation, and analytics.

$$$
7
Permutive
London, United Kingdom

A real-time data platform that enables publishers and advertisers to collect, analyze, and activate first-party audience data while maintaining privacy compliance.

$$$
9
Nielsen
New York, United States

A core application within the Nielsen Marketing Cloud that powers cross-platform consumer data analysis and management, segmentation and activation.

$$$
18
OnAudience
London, United Kingdom

Empowers AdTech and MarTech ecosystems by providing privacy-safe mobile, desktop, and CTV data based on cookieless solutions.

$500+/month

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πŸ’¬ Frequently Asked Questions

Where is Lotame's headquarters?

Lotame is located in Columbia, Maryland, United States.

Is there a free trial available?

No, Lotame does not provide a free trial. However, a demo may be available.

Which country uses Lotame the most?

The majority of Lotame users are from the United States.

Who uses Lotame?

According to our data, Lotame is used on thousands of sites, including such established ones as sourceforge.net, usatoday.com, and cbc.ca.

Is Lotame used on government websites?

In total, we found Lotame on 4 government sites in the United States.

Do academic institutions use Lotame?

Yes. Overall, we know of 13 academic websites in the United States that use Lotame.

How does Lotame compare to its competitors?

Lotame is one of the most popular data management platforms, second only to Adobe Audience Manager, Simpli.fi, and Adform.

What are the alternatives to Lotame?

Alternatives and possible competitors to Lotame may include OnAudience, Adobe Audience Manager, and Piano.

πŸ—ƒοΈ About This Data