⚡ Advertising in China
Online advertising is done using various technologies, including advertising networks, ad servers, demand-side platforms (DSPs), and supply-side platforms (SSPs).
China is an East Asian country with a population of around 1.4 billion people.
According to our research, online advertising platforms are detected on 3.5% of websites from China.
⭐ Most Popular in 2026
The following chart shows the top online advertising platforms in China in 2026, based on market share.
The most popular is Google Ads with an impressive share of 41.8%, followed by
Google AdSense with 37.8% and
Microsoft Advertising with 9.8%.
🚀 Highlights
Here is a list of the top online advertising platforms that are more popular in China than worldwide.
Differences between global and country rankings are shown in parentheses.
- 1.
Google Ads (-1)
- 3.
Microsoft Advertising (-3)
- 8.
Criteo (-1)
- 10. Taboola (-3)
- 11.
The Trade Desk (-5)
- 12.
Microsoft Invest (-3)
- 13.
Adobe Advertising (-1)
- 15. Outbrain (-7)
- 16.
Yahoo Advertising (-17)
- 17.
Blockthrough (-3)
✨ Best Online Advertising Platforms
Below is a more detailed list of the top 25 of the 105 online advertising platforms used on sites from China, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.
Yandex Advertising Network
Amazon Advertising
Demandbase