⚡ Analytics in Ukraine

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing insights into traffic sources, user behavior, and overall website performance.

Ukraine is an Eastern European country with a population of around 38 million people.

According to our statistics, web analytics tools are used on 52.5% of websites from Ukraine.

⭐ Most Popular in 2026

The following chart shows the top web analytics tools in Ukraine in 2026, based on market share.

The most popular is Google Analytics, which dominates the market with an overwhelming 83.9% share.
It is followed by Cloudflare Web Analytics with 12.3% and Yandex.Metrica with 8.5%.

Google Analytics 83.9%
Cloudflare Web Analytics 12.3%
Yandex.Metrica 8.5%
LiveInternet 6.1%
Microsoft Clarity 3.6%
Hotjar 2.7%
Jetpack Stats 2.3%
Sape Counter 1.5%
MonsterInsights 1.3%
Matomo 1.2%
Rambler Counter 1.2%
Plerdy 0.7%
Gemius 0.6%
Top.Mail.Ru 0.4%
Flag Counter 0.4%

🚀 Highlights

Here is a list of the top tools that are more popular in Ukraine than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Yandex.Metrica ^(-1)
4. LiveInternet ^(-7)
5. Microsoft Clarity ^(-1)
6. Hotjar ^(-1)
8. Sape Counter ^(-24)
11. Rambler Counter ^(-29)
12. Plerdy ^(-76)
13. Gemius ^(-40)
14. Top.Mail.Ru ^(-6)
15. Flag Counter ^(-61)

✨ Best Web Analytics Tools

Below is a more detailed list of the top 25 of the 100 web analytics tools used on sites from Ukraine, ranked by their market share.

Rank	Name	Market share
1	Google Analytics Mountain View, California, United States A web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites. Free$50,000+/year	83.9%
2	Cloudflare Web Analytics San Francisco, California, United States A free, lightweight, privacy-first analytics and performance metrics service. Free$25+/month	12.3%
3	Yandex.Metrica Moscow, Russia A free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior. Free300,000 RUB+/month	8.5%
4	LiveInternet Moscow, Russia A Russian web analytics and website rating service. Free	6.1%
5	Microsoft Clarity Redmond, Washington, United States A free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites. Free	3.6%
6	Hotjar St. Julian's, Malta A web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback. Free$49+/month	2.7%
7	Jetpack Stats San Francisco, California, United States A WordPress analytics tool that provides traffic and engagement data directly within the WordPress dashboard. Free$8.33+/month	2.3%
8	Sape Counter Moscow, Russia A visitor counter from the Russian link building platform Sape. Free	1.5%
9	MonsterInsights West Palm Beach, Florida, United States A WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard. Free$99.50+/year	1.3%
10	Matomo Wellington, New Zealand An open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data. FreeOpen source€22+/month	1.2%
11	Rambler Counter Moscow, Russia A visitor counter used with the Russian website rating and analytics service "Rambler's Top100" to measure and report site traffic. Free	1.2%
12	Plerdy Lviv, Ukraine A conversion rate optimization platform that includes analytics and A/B testing tools. Free$21+/month	0.7%
13	Gemius Warsaw, Poland Provides easy-to-use, powerful analytical tools for online media planning and optimization of online advertising campaigns. 3,042 PLN+/month	0.6%
14	Top.Mail.Ru Moscow, Russia A Russian web analytics and website rating system currently owned by VK. Free	0.4%
15	Flag Counter Dubuque, Iowa, United States A free web traffic counter that displays the flags of visitors' countries. Free$29.99/year	0.4%
16	HubSpot Analytics Cambridge, Massachusetts, United States Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards. Free$20+/seat/month	0.3%
17	Ahrefs Web Analytics Singapore A privacy-friendly solution that allows you to track website usage in real time. Free$20+/month	0.3%
18	IO Technologies Nicosia, Cyprus A content analytics platform that provides enterprise-level data collection and visualization tools. $200+/month	0.2%
19	Smartlook San Jose, California, United States An all-in-one analytics platform that helps businesses analyze their users' actions, with session recordings, heatmaps, event tracking, and funnels. Free$55+/month	0.2%
20	Statcounter Dublin, Ireland A real-time web analytics service that tracks and reports on website visitor activity and behavior. Free$9+/month	0.2%
21	Adobe Analytics San Jose, California, United States An enterprise solution that enables organizations to mix, match, and analyze data from any digital point in the customer journey. $37,500+/year	0.2%
22	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	0.1%
23	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	0.1%
24	Histats Azzano San Paolo, Bergamo, Italy A free website analytics and visitor counter service that tracks and reports web traffic metrics such as unique visitors, page views, referrers, and geolocation data. Free	0.1%
25	Contentsquare Paris, France A digital experience analytics platform designed to increase engagement and conversions. $75,000+/year	0.1%

👉 See Also

🌎 Analytics in other countries

Data is based on the analysis of 33,013 websites from Ukraine.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.