HubSpot Analytics
HubSpot, Cambridge, Massachusetts, United StatesMeasure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards.
According to our data, HubSpot Analytics is the 9th most popular web analytics tool on the web.
It has 3.2% of the web analytics market share and is detected on 1.4% of all websites.
- 🏠 Website
- 👨👩👦👦 Community
💸 Pricing
HubSpot Analytics is available in both free and paid versions.
(1K contacts)$20/seat/month
(3 seats, 2K contacts)$890/month
(5 seats, 10K contacts)$3,600/month
📊 Rankings and Market Share
- Analytics
- Rank: 9
- Market share: 3.2%
🏆 HubSpot Analytics Awards
- 🥉 Third most popular in Mongolia in the Analytics category.
- ⭐ 4th most popular in the United States in the Analytics category.
- ⭐ 5th most popular in Finland in the Analytics category.
- ⭐ 6th most popular in the United Kingdom in the Analytics category.
- ⭐ 6th most popular in Australia in the Analytics category.
- ⭐ 6th most popular in Canada in the Analytics category.
- ⭐ 6th most popular in Switzerland in the Analytics category.
- ⭐ 6th most popular in Sweden in the Analytics category.
- ⭐ 6th most popular in Mexico in the Analytics category.
- ⭐ 6th most popular in New Zealand in the Analytics category.
⚡ Sites Using HubSpot Analytics
We have data on 47,938 websites that use the HubSpot Analytics tool. Here is a list of some of the top ranked ones.
The highest rated site using HubSpot Analytics is 
bitly.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | bitly.com |
#17 | American English | |
| 2 | #88 | Switzerland | English | |
| 3 | #97 | United States | English | |
| 4 | #231 | United Kingdom | American English | |
| 5 | #247 | Japan | Japanese | |
| 6 | hubspot.com |
#289 | United States | English |
| 7 | #644 | United States | American English | |
| 8 | #670 | Italy | Italian | |
| 9 |  livechat.com |
#1,023 | United States | American English |
| 10 | #1,061 | Brazil | Brazilian Portuguese | |
| 11 |  iubenda.com |
#1,063 | Italy | American English |
| 12 | #1,108 | English | ||
| 13 | #1,168 | English | ||
| 14 | #1,253 | American English | ||
| 15 | #1,308 | English | ||
| 16 |  netlify.com |
#1,419 | United States | English |
| 17 | #1,442 | English | ||
| 18 | #1,464 | Finland | Finnish | |
| 19 | #1,470 | Spain | Spanish | |
| 20 | #1,490 | United States | English |
📈 Usage Statistics
Most of the sites that use HubSpot Analytics:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using HubSpot Analytics are from the United States, the United Kingdom, and Australia.
- United States 37.8%
- United Kingdom 10.6%
- Australia 5.4%
- Germany 4.5%
- France 3.7%
- Canada 3.6%
- Spain 2.9%
- Netherlands 2.9%
- Japan 2.2%
- Other 26.4%
Most HubSpot Analytics users speak English or Spanish.
- English 79.6%
- Spanish 4.7%
- German 2.9%
- French 2.7%
- Japanese 1.6%
- Dutch 1.5%
- Portuguese 1.5%
- Italian 1.3%
- Finnish 0.5%
- Other 3.7%
The HubSpot Analytics tool is especially popular on .com top-level domains.
- .com 62.2%
- .org 4.4%
- .co.uk 2.7%
- .com.au 2.7%
- .io 2.3%
- .net 1.6%
- .de 1.5%
- .co 1.2%
- .nl 1%
- Other 20.4%
The primary market segments for websites utilizing HubSpot Analytics include business, Internet services, and marketing and merchandising.
- Business 39.5%
- Internet Services 9.6%
- Marketing/Merchandising 8.9%
- Software/Hardware 7.1%
- Education/Reference 5.3%
- Online Shopping 4.3%
- Finance/Banking 3.2%
- Health 3.2%
- Real Estate 2.6%
- Other 16.3%
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Matomo💬 Frequently Asked Questions
What is the company behind HubSpot Analytics?
HubSpot Analytics is owned by HubSpot, Inc., headquartered in Cambridge, Massachusetts, United States.
Does HubSpot Analytics offer a free plan?
Yes, there is a free version with limited functionality.
How much does it cost?
HubSpot Analytics is priced from $20 per seat per month for the Starter plan.
Does HubSpot Analytics offer a free trial?
Yes, HubSpot Analytics provides a 14-day free trial that allows users to test its full functionality at no cost.
Which country uses HubSpot Analytics the most?
The majority of HubSpot Analytics users are from the United States.
Who uses HubSpot Analytics?
According to our data, HubSpot Analytics is used on thousands of sites, including such established ones as bitly.com, who.int, and
sourceforge.net.
Is HubSpot Analytics used on government websites?
Overall, we found HubSpot Analytics on 13 government sites in the United States.
Do academic institutions use HubSpot Analytics?
Yes, quite a few! In total, we know of 175 academic websites in the United States that use HubSpot Analytics.
How does HubSpot Analytics compare to its competitors?
HubSpot Analytics is a very popular web analytics tool, second only to 8 other web analytics tools we track.
What are the alternatives to HubSpot Analytics?
Alternatives and possible competitors to HubSpot Analytics may include 
Google Analytics, 
Microsoft Clarity, and 
Hotjar.