🆚 ActiveCampaign vs. Ometria

Compare technologies based on real-world usage data *

Type

Email marketing platform
Customer data platform

About

ActiveCampaign is an email and marketing automation platform that includes a CRM built for small and mid-sized businesses.

It offers a visual automation builder with triggers and branching logic, advanced segmentation, lead scoring, sales pipelines, one-on-one email outreach, site and event tracking, AI-powered campaign suggestions, and integrations with over 1,000 apps.

Ometria is a customer data and experience platform that helps retail marketers increase revenue by sending personalized, relevant, cross-channel marketing messages.

Headquarters

Chicago, Illinois, United States
London, United Kingdom

Website

Pricing

Free version ❌Free 14-day trial
Starter$15+/month
Plus$49+/month
Pro$79+/month
Enterprise$145+/month
Free version ❌
On request

Categories

Email Marketing › Rank #8
Email Marketing › Rank #46
Personalization › Rank #3
Personalization › Rank #48
CRM › Rank #4
CDP › Rank #31

Popularity

Determined by the number of sites using each technology.

The ActiveCampaign email marketing platform is 37 times more popular than Ometria.
Total websites

Market share

Email Marketing
Personalization

Popularity by country

Determined by the number of sites detected from each country.

ActiveCampaign is more popular in the United States, the Netherlands, and the United Kingdom, while Ometria is more popular in Korea.
United States
Netherlands
United Kingdom
Australia
Brazil
Spain
Germany
Italy
France
Canada

Awards

Popularity by domain category

Determined by the number of sites in each category.

ActiveCampaign is more popular among sites focused on business, marketing and merchandising, and online shopping, while Ometria is more commonly used on fashion and beauty sites.
Business
Marketing/Merchandising
Online Shopping
Internet Services
Blogs/Wiki
Education/Reference
Travel
Fashion/Beauty
Health
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#7,058
View more ➝
Name
Rank
#23,222
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.