📈 Web Analytics Tools Ranked #26–#50 in the United Kingdom

See the Top 25

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing information on traffic sources, user behavior, and overall website performance.

The United Kingdom of Great Britain and Northern Ireland (UK) is a Western European country with a population of over 67 million people.

The following list shows the web analytics tools ranked from 26th to 50th out of 163 used on websites in the United Kingdom.

RankNameMarket share
26
Mouseflow
Copenhagen, Denmark

A behavior analytics platform designed to help businesses understand and enhance user experience and conversion rates on their websites.

Free$39+/month
27
Metricool
Madrid, Spain

A social media management and analytics platform for planning, scheduling, publishing, and measuring content across social networks and online ad platforms from one dashboard.

Free€20+/month
28
Zoho SalesIQ
Chennai, India

A customer messaging and engagement platform that helps businesses track website visitors in real time, connect with them through live chat, and convert them into leads or support contacts.

Free$10+/user/month
29
ZoomInfo WebSights
Vancouver, Washington, United States

A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website.

Free$15,000+/year
30
Comscore
Reston, Virginia, United States

A global media measurement platform that provides audience analytics, advertising measurement, and cross-platform media data for enterprises, advertising agencies, marketers, and publishers.

Free$799+/month
31
Chartbeat
New York, United States

A content intelligence and analytics platform that provides real-time and historical audience data to help web publishers understand how users engage with their content.

$7,000+/year
32
Yandex.Metrica
Moscow, Russia

A free web analytics tool from the Russian company Yandex used to track website traffic and analyze visitor behavior.

Free300,000 RUB+/month
33
Optimizely
New York, United States

A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery.

$36,000+/year
34
PostHog
San Francisco, California, United States

An open-source product analytics platform available as a self-hosted deployment or managed cloud service.

FreeOpen source$$$
35
Smartlook
San Jose, California, United States

A product analytics platform owned by Cisco offering session recordings, heatmaps, and event tracking, which is scheduled to shut down in 2027.

Free$55+/month
36
Parse.ly
New York, United States

The analytics platform built for content creators, giving them the tools to understand content performance.

$$$
37
Piano
Amsterdam, Netherlands

A unified cloud-based solution that combines data management, audience segmentation, activation, and analytics.

$$$
38
Gauges
San Francisco, California, United States

A real-time web analytics software that tracks website visits based on location, referrer, and landing page.

$6+/month
39
Mixpanel
San Francisco, California, United States

A real-time product analytics platform that uses event-based tracking to measure user behavior across websites and mobile applications.

Free$140+/month
40
Amplitude
San Francisco, California, United States

A product analytics and event-tracking platform that measures how users interact with websites and applications through behavioral data collection and analysis.

Free$49+/month
41
Leadinfo
Capelle aan den IJssel, Netherlands

A lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects.

$107+/month
42
PayPal Marketing Solutions
San Jose, California, United States

A suite of marketing and analytics tools from PayPal that helps merchants analyze shopper behavior and increase conversion through targeted on-site messaging.

Legacy
43
Integral Ad Science
New York, United States

A global media measurement and optimization platform that analyzes the value of digital advertising placements.

$$$
44
Zoho PageSense
Chennai, India

A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests.

$20+/month
45
LiveRamp
San Francisco, California, United States

A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems.

$5,000+/month
46
Metorik
Melbourne, Victoria, Australia

An analytics, customer segmentation, and email automation platform for WooCommerce and Shopify that provides real-time reporting on orders, customers, products, subscriptions, and store performance.

$20+/month
47
Elevar
Charleston, South Carolina, United States

A conversion tracking and server-side tagging platform for e-commerce brands that helps recover marketing attribution data lost to browser restrictions, ad blockers, and privacy changes.

$225+/month
48
Twipla
Berg, Germany

A privacy-focused website intelligence platform that combines website statistics, visitor behavior analytics, and visitor feedback tools.

Free$12.99+/month
49
Nosto
Helsinki, Finland

An intelligent commerce experience platform that integrates with e-commerce systems such as Shopify, Magento, Adobe Commerce, Shopware, BigCommerce, and VTEX to deliver personalized shopping experiences.

$$$
50
AppsFlyer
San Francisco, California, United States

A SaaS mobile attribution and marketing analytics platform that enables app marketers to measure and attribute installs, in-app events, and revenue across diverse channels.

Free$0.07+/conversion

👉 See Also

🗃️ About This Data