⚡ Customer Data Platforms in Portugal
A Customer Data Platform (CDP) is software that combines data from multiple sources to create a centralized customer database that is accessible to other systems.
Portugal is a Southern European country with a population of around 10.3 million people.
According to our data, customer data platforms are used on 2.2% of websites from Portugal.
⭐ Most Popular in 2026
The following chart shows the top CDPs in Portugal in 2026, based on market share.
The most popular is Klaviyo with a share of 28.1%, followed by
Adobe Experience Platform with 25.4% and
Salesforce Marketing Cloud with 13.1%.
Klaviyo 28.1%
Adobe Experience Platform 25.4%
Salesforce Marketing Cloud 13.1%
Snowplow 11.3%
Tealium 5.8%
SAP Customer Data Platform 4%
Optimizely 3.7%
Acquia 3.4%Segment 3.4%
Commanders Act 1.5%
Emarsys 1.5%
Rudderstack 1.5%Epsilon 1.2%
Clearbit 1.2%
Bloomreach 0.9%
🚀 Highlights
Here is a list of the top CDPs that are more popular in Portugal than worldwide.
Differences between global and country rankings are shown in parentheses.
- 3.
Salesforce Marketing Cloud (-1)
- 6.
SAP Customer Data Platform (-10)
- 10.
Commanders Act (-12)
- 11.
Emarsys (-3)
- 16.
Mapp (-9)
- 19.
Algonomy (-19)
- 20.
Celebrus (-25)
- 21.
Lytics (-7)
- 22.
WebEngage (-4) - 23.
Lexer (-26)
✨ Best CDPs
Below is a more detailed list of the top 25 of the 34 CDPs used on sites from Portugal, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.