🆚 ActiveCampaign vs. Klaviyo
- 📈 Klaviyo is much more popular than ActiveCampaign.
- 🌎 Klaviyo is more popular in the United States, the United Kingdom, and Australia.
- 🌎 ActiveCampaign is more popular in Brazil, Saint Vincent and the Grenadines, and Namibia.
ActiveCampaign
KlaviyoType
About
ActiveCampaign is an email and marketing automation platform that includes a CRM built for small and mid-sized businesses.
It offers a visual automation builder with triggers and branching logic, advanced segmentation, lead scoring, sales pipelines, one-on-one email outreach, site and event tracking, AI-powered campaign suggestions, and integrations with over 1,000 apps.
Klaviyo is a marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.
It provides real-time customer profiles with behavioral and purchase history, advanced segmentation based on hundreds of data points, and built-in AI for automated multi-channel flows, content generation, and predictive analytics such as next purchase date, churn risk, and lifetime value.
Headquarters
Pricing
(15K emails)$45+/month
(5K emails + 100 SMS credits)$20+/month
(75+ AI conversations)$50+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Brazil in the Personalization category.
- 🥇 Most popular in Hungary in the CRM category.
- 🥇 Most popular in Hungary in the Personalization category.
- 🥈 Second most popular in the Netherlands in the CRM category.
- 🥈 Second most popular in Australia in the Personalization category.
- 🥇 Most popular in the United States in the Push Notifications category.
- 🥇 Most popular in the United States in the CDP category.
- 🥇 Most popular in the United Kingdom in the Push Notifications category.
- 🥇 Most popular in the United Kingdom in the CDP category.
- 🥇 Most popular in Australia in the Push Notifications category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
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WebEngage🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.