🆚 Dotdigital vs. Klaviyo

Compare technologies based on real-world usage data *

📈 Klaviyo is much more popular than Dotdigital.
🌎 Klaviyo is more popular in the United States, the United Kingdom, and Australia.
🌍 Dotdigital is more popular in Albania.

Dotdigital

Klaviyo

Type

Marketing automation platform

About

Dotdigital is a marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.

Its features include automated workflows (such as welcome series and cart-abandonment), segmentation and targeting of audiences, A/B testing, real-time reporting on opens, clicks, and conversions, and integration with e-commerce, CRM, and data-source platforms such as Shopify, Magento, BigCommerce, Salesforce, and Microsoft Dynamics 365.

Klaviyo is a marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

It provides real-time customer profiles with behavioral and purchase history, advanced segmentation based on hundreds of data points, and built-in AI for automated multi-channel flows, content generation, and predictive analytics such as next purchase date, churn risk, and lifetime value.

Headquarters

London, United Kingdom

Boston, Massachusetts, United States

Website

dotdigital.com #33,001

klaviyo.com #1,195

Pricing

Free version ❌Free 14-day trial

Custom

Free version ✔️500 emails + 150 SMS credits per month

Email
(15K emails)$45+/month

Email and SMS
(5K emails + 100 SMS credits)$20+/month

Marketing Analytics$100+/month

Advanced Klaviyo Data Platform$500+/month

Customer Agent
(75+ AI conversations)$50+/month

Price per SMSUSA$0.012-
Canada$0.036-
Australia$0.048-
UK$0.05-
Spain$0.06-
Italy$0.084-
Ireland$0.0903
Germany$0.1122