🆚 Google Analytics vs. MonsterInsights
Compare technologies based on real-world usage data *- 📈 Google Analytics is much more popular than MonsterInsights.
- 🌍 Google Analytics is more popular in all countries.
Google Analytics
MonsterInsightsType
About
Google Analytics is a web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.
It supports event-based tracking, real-time reports, integration with Google Ads, e-commerce reporting, and provides customizable visitor segmentation.
MonsterInsights is a WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard.
It offers real-time analytics, event and custom dimension tracking, affiliate and ads tracking, GDPR-compliant tracking tools with consent support, insights on audience demographics and behavior, and configuration wizards for easy setup of goals, funnels, and site search tracking.
Headquarters
analytics.google.comPricing
(EU Compliance add-on, enhanced reports)$99.50/year
(5 sites, eCommerce tracking)$199.50/year
(5 sites, WordPress Multisite support)$299.50/year
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Analytics category.
- 🥇 Most popular in Japan in the Analytics category.
- 🥇 Most popular in the United Kingdom in the Analytics category.
- 🥇 Most popular in Germany in the Analytics category.
- 🥇 Most popular in Spain in the Analytics category.
- 🥉 Third most popular in South Africa in the Analytics category.
- ⭐ 4th most popular in Canada in the Analytics category.
- ⭐ 4th most popular in Greece in the Analytics category.
- ⭐ 4th most popular in Malaysia in the Analytics category.
- ⭐ 4th most popular in Serbia in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Microsoft Clarity
Hotjar
HubSpot Analytics
Jetpack Stats
Independent Analytics
IpMeta* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.