⚡ Personalization Software in Israel

Personalization software helps businesses tailor website content, product recommendations, and marketing messages based on user behavior, demographics, and past interactions.

Israel is a Western Asian country with a population of over 9.8 million people.

According to our research, personalization software is used on 1.4% of websites from Israel.

Statistics based on 14K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top personalization software in Israel in 2026, based on market share.

The most popular is VWO with a share of 21.8%, followed by Adobe Experience Platform with 19.8% and Visually with 10.2%.

VWO 21.8%
Adobe Experience Platform 19.8%
Visually 10.2%
Twik 9.1%
Salesforce Marketing Cloud 9.1%
ActiveCampaign 6.6%
Dynamic Yield 4.1%
Optimizely 4.1%
Drip 4.1%
Dotdigital 3%
Discount Ninja 2.5%
Justuno 2%
Adobe Target 2%
LimeSpot 1.5%
Acquia 1%

🚀 Highlights

Here is a list of the top solutions that is more popular in Israel than worldwide.
Differences between global and country rankings are shown in parentheses.

1. VWO ^(-1)
3. Visually ^(-30)
4. Twik ^(-53)
7. Dynamic Yield ^(-18)
9. Drip ^(-4)
11. Discount Ninja ^(-34)
12. Justuno ^(-2)
14. LimeSpot ^(-24)
16. Braze ^(-6)
17. Emarsys ^(-1)

✨ Best Personalization Software

Below is a more detailed list of the top 25 of the 33 personalization software solutions used on sites from Israel, ranked by their market share.

Rank	Name	Market share
1	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	21.8%
2	Adobe Experience Platform San Jose, California, United States Enables organizations to centralize, unify and standardize customer data from any system into real-time profiles for analysis and activation. $$$	19.8%
3	Visually A no-code conversion rate optimization tool for Shopify that allows customers to A/B test, optimize, and personalize the user experience through a visual editor. $15+/month	10.2%
4	Twik Tel Aviv, Israel A platform that provides self-learning analytics and leverages AI to automatically personalize websites and increase conversions. Free$79+/month	9.1%
5	Salesforce Marketing Cloud San Francisco, California, United States A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI. $25+/user/month	9.1%
6	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	6.6%
7	Dynamic Yield Purchase, New York, United States An AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email. $35,000/year	4.1%
8	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	4.1%
9	Drip Minneapolis, Minnesota, United States A marketing automation platform for e-commerce that focuses on email marketing to help businesses automate customer outreach. $39+/month	4.1%
10	Dotdigital London, United Kingdom A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time. $$$	3%
11	Discount Ninja Sint-Martens-Latem, Belgium A personalized promotions platform for Shopify that enables merchants to create configurable offers, secret deals, personalized up-sell and cross-sell suggestions, and dynamic gifting options. $49+/month	2.5%
12	Justuno Fairfax, California, United States A conversion optimization and visitor engagement platform for e-commerce websites that uses behavioral data and automation to display targeted marketing and lead generation campaigns. Free$39+/month	2%
13	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	2%
14	LimeSpot Vancouver, British Columbia, Canada An AI-driven personalization engine built for Shopify and BigCommerce stores to improve conversion rates. Free$$$	1.5%
15	Acquia Boston, Massachusetts, United States A digital experience platform that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences. $$$	1%
16	Braze New York, United States A customer engagement platform that helps brands create personalized, targeted campaigns and orchestrated interactions across multiple channels. $30,000+/year	1%
17	Emarsys Walldorf, Baden-Württemberg, Germany A cloud-based omnichannel marketing and customer engagement platform that automates personalized campaigns across email, web, mobile, SMS, digital advertising, and commerce channels. $1,500/month	1%
18	Coveo Quebec City, Canada An extensible cloud-based search, recommendation, and personalization platform that uses AI and machine learning. $600+/month	1%
19	Trendemon Netanya, Israel A journey orchestration and personalization platform that optimizes the customer experience on B2B websites. $699+/month	1%
20	AddShoppers Charlotte, North Carolina, United States A digital commerce platform focused on bringing shoppers and brands together through seamless shopping experiences. $$$	1%
21	Nosto Helsinki, Finland An intelligent commerce experience platform that integrates with e-commerce systems such as Shopify, Magento, Adobe Commerce, Shopware, BigCommerce, and VTEX to deliver personalized shopping experiences. $$$	0.5%
22	Amplify Ge'alya, Israel A suite of growth tools that helps Shopify merchants boost key metrics like revenue, average order value, and lifetime value with integrated bundles, upsells, subscriptions, and an intelligent cart. $29.5+/month	0.5%
23	Yieldify London, United Kingdom A fully managed personalization platform that helps ecommerce businesses drive more revenue by engaging customers with personalized experiences. $$$	0.5%
24	Twilio San Francisco, California, United States A cloud-based customer engagement and communication platform that provides APIs and tools for building voice, messaging, email, and authentication features into applications. Free$250+/month	0.5%
25	Intelligems Middletown, Delaware, United States A data-driven profit optimization platform that helps e-commerce merchants optimize their content, prices, discounts, and shipping rates. $99+/month	0.5%

👉 See Also

🌎 Personalization in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 14,225 websites from Israel.
We currently track the presence of 67 personalization software solutions across the web.
Of these, 33 were detected on websites from Israel.
Statistics were last calculated on August 5, 2026.
For more details, see our methodology and disclaimer.