⚡ Customer Data Platforms in Spain
A Customer Data Platform (CDP) is software that combines data from multiple sources to create a centralized customer database that is accessible to other systems.
Spain is a Southern European country with a population of around 48 million people.
According to our data, customer data platforms are used on 2.1% of websites from Spain.
⭐ Most Popular in 2026
The following chart shows the top CDPs in Spain in 2026, based on market share.
The most popular is Klaviyo with an impressive share of 33.2%, followed by
Adobe Experience Platform with 22.9% and
Salesforce Marketing Cloud with 7.7%.
Klaviyo 33.2%
Adobe Experience Platform 22.9%
Salesforce Marketing Cloud 7.7%
Snowplow 6.9%
Acquia 6.7%SALESmanago 6.4%
Tealium 5.5%
SAP Customer Data Platform 4.4%
Optimizely 3.8%
Segment 3%
Emarsys 1.3%
Insider 1.2%
Zeta Marketing Platform 1%
Epsilon 0.9%
Bloomreach 0.8%
🚀 Highlights
Here is a list of the top CDPs that are more popular in Spain than worldwide.
Differences between global and country rankings are shown in parentheses.
- 3.
Salesforce Marketing Cloud (-1)
- 5.
Acquia (-3) - 6.
SALESmanago (-6)
- 8.
SAP Customer Data Platform (-8)
- 11.
Emarsys (-3)
- 12.
Insider (-5)
- 13.
Zeta Marketing Platform (-5)
- 16.
Commanders Act (-6)
- 18.
Mapp (-7)
- 20.
Zeotap (-23)
✨ Best CDPs
Below is a more detailed list of the top 25 of the 47 CDPs used on sites from Spain, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.
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