⚡ Customer Data Platforms in the United States
A Customer Data Platform (CDP) is software that combines data from multiple sources to create a centralized customer database that is accessible to other systems.
The United States of America (USA) is a North American country with a population of over 341 million people.
According to our data, customer data platforms are used on 4.9% of websites from the United States.
⭐ Most Popular in 2026
The following chart shows the top CDPs in the United States in 2026, based on market share.
The most popular is Klaviyo with a share of 28.2%, followed by
Snowplow with 24.5% and
Adobe Experience Platform with 16.6%.
Klaviyo 28.2%
Snowplow 24.5%
Adobe Experience Platform 16.6%
Tealium 8%
Salesforce Marketing Cloud 7.6%
Segment 4.6%
Optimizely 4.5%
Epsilon 2.1%
Acquia 2%Clearbit 1.4%
Listrak 1.1%
BlueConic 1.1%
- Sitefinity Insight 1%
Rudderstack 1%Zeta Marketing Platform 0.9%
🚀 Highlights
Here is a list of the top CDPs that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.
- 2.
Snowplow (-1)
- 4.
Tealium (-1)
- 8.
Epsilon (-2)
- 10.
Clearbit (-1)
- 11.
Listrak (-12)
- 12.
BlueConic (-3)
- 13. Sitefinity Insight (-7)
- 15.
Zeta Marketing Platform (-3)
- 16.
Omeda (-3) - 18.
Freshpaint (-14)
✨ Best CDPs
Below is a more detailed list of the top 25 of the 63 CDPs used on sites from the United States, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.