🆚 Dotdigital vs. Klaviyo
- 📈 Klaviyo is much more popular than Dotdigital.
- 🌎 Klaviyo is more popular in the United States, the United Kingdom, and Australia.
- 🌍 Dotdigital is more popular in Bolivia and Trinidad and Tobago.
Type
About
Dotdigital is a marketing automation platform for email, SMS, and chat channels that also provides
personalization and communications-platform-as-a-service capabilities.
It provides automated workflows such as welcome series and cart abandonment, audience segmentation and targeting, A/B testing, reporting on opens, clicks, and conversions, and integrations with e-commerce and CRM platforms including Shopify,
Magento,
BigCommerce,
Salesforce, and Microsoft Dynamics 365.
Klaviyo is a marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.
It provides real-time customer profiles with behavioral and purchase history, advanced segmentation based on hundreds of data points, and built-in AI for automated multi-channel flows, content generation, and predictive analytics such as next purchase date, churn risk, and lifetime value.
Headquarters
Pricing
(15K emails) $45+/month
(5K emails + 100 SMS credits) $20+/month
(75+ AI conversations) $50+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United Kingdom in the CPaaS category.
- 🥇 Most popular in the United States in the CPaaS category.
- 🥇 Most popular in Australia in the CPaaS category.
- 🥇 Most popular in the Netherlands in the CPaaS category.
- 🥇 Most popular in Germany in the CPaaS category.
- 🥇 Most popular in the United States in the Push Notifications category.
- 🥇 Most popular in the United States in the CDP category.
- 🥇 Most popular in the United Kingdom in the Push Notifications category.
- 🥇 Most popular in the United Kingdom in the CDP category.
- 🥇 Most popular in Australia in the Push Notifications category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,009,087 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.


