🆚 Klaviyo vs. LiveIntent

Type

Marketing automation platform
Email marketing platform

About

Klaviyo is a marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

It provides real-time customer profiles with behavioral and purchase history, advanced segmentation based on hundreds of data points, and built-in AI for automated multi-channel flows, content generation, and predictive analytics such as next purchase date, churn risk, and lifetime value.

LiveIntent is an email marketing platform that provides premium publisher inventory, people-based targeting and campaign measurement for marketers, and newsletter monetization for publishers.

Headquarters

Boston, Massachusetts, United States
New York, United States

Website

Pricing

Free version ✔️500 emails + 150 SMS credits per month
Email
(15K emails)
$45+/month
Email and SMS
(5K emails + 100 SMS credits)
$20+/month
Marketing Analytics$100+/month
Advanced Klaviyo Data Platform$500+/month
Customer Agent
(75+ AI conversations)
$50+/month
Price per SMS
USA$0.012-
Canada$0.036-
Australia$0.048-
UK$0.05-
Spain$0.06-
Italy$0.084-
Ireland$0.0903
Germany$0.1122
Free version ❌
Custom

Categories

Marketing Automation › Rank #2
CDP › Rank #1
Email Marketing › Rank #2
Email Marketing › Rank #23
Push Notifications › Rank #1
Advertising › Rank #45

Popularity

Determined by the number of sites using each technology.

The Klaviyo marketing automation platform is 25 times more popular than LiveIntent.
Total websites

Market share

Email Marketing

Popularity by country

Determined by the number of sites detected from each country.

Klaviyo is more popular than LiveIntent in all countries.
United States
United Kingdom
Australia
Germany
France
Canada
Netherlands
Denmark
Italy
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

Klaviyo is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while LiveIntent is more commonly used on general news sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Sports
Health
Entertainment
Blogs/Wiki
General News
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
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Name
Rank
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See also

🗃️ About This Data