⚡ Analytics in Canada

Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing insights into traffic sources, user behavior, and overall website performance.

Canada is a North American country with a population of over 40 million people.

According to our statistics, web analytics tools are used on 47% of websites from Canada.

⭐ Most Popular in 2026

The following chart shows the top web analytics tools in Canada in 2026, based on market share.

The most popular is Google Analytics, which dominates the market with an overwhelming 80.5% share.
It is followed by Cloudflare Web Analytics with 9.7% and Jetpack Stats with 8%.

🚀 Highlights

Here is a list of the top tools that are more popular in Canada than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Web Analytics Tools

Below is a more detailed list of the top 25 of the 144 web analytics tools used on sites from Canada, ranked by their market share.

RankNameMarket share
1
Google Analytics
Mountain View, California, United States

A web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.

Free$50,000+/year
2
Cloudflare Web Analytics
San Francisco, California, United States

A free, lightweight, privacy-first analytics and performance metrics service.

Free$25+/month
3
Jetpack Stats
San Francisco, California, United States

A WordPress analytics tool that provides traffic and engagement data directly within the WordPress dashboard.

Free$8.33+/month
4
MonsterInsights
West Palm Beach, Florida, United States

A WordPress plugin that integrates Google Analytics into WordPress and displays key website performance metrics directly in the WordPress dashboard.

Free$99.50+/year
5
Hotjar
St. Julian's, Malta

A web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback.

Free$49+/month
6
HubSpot Analytics
Cambridge, Massachusetts, United States

Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards.

Free$20+/seat/month
7
Microsoft Clarity
Redmond, Washington, United States

A free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.

Free
8
Matomo
Wellington, New Zealand

An open-source web analytics platform built in PHP that lets users track and analyze visitor behavior, campaigns, goals, and conversions with full control over analytics data.

FreeOpen source€22+/month
9
Statcounter
Dublin, Ireland

A real-time web analytics service that tracks and reports on website visitor activity and behavior.

Free$9+/month
10
Snowplow
London, United Kingdom

A developer-first customer context infrastructure that collects, validates, enriches, and streams first-party behavioral event data into warehouses, lakes, or real-time systems for advanced analytics and AI-driven use cases.

FreeOpen source$$$
11
Comscore
Reston, Virginia, United States

A global media measurement platform that provides audience analytics, advertising measurement, and cross-platform media data for enterprises, advertising agencies, marketers, and publishers.

Free$799+/month
12
Crazy Egg
La Mirada, California, United States

An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing.

$29+/month
13
VWO
Delhi, India

A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

$2,064+/year
14
Adobe Analytics
San Jose, California, United States

An enterprise solution that enables organizations to mix, match, and analyze data from any digital point in the customer journey.

$37,500+/year
15
Lucky Orange
Overland Park, Kansas, United States

A website analytics tool that helps track and visualize user behavior with heatmaps, session recordings, and surveys.

Free$39+/month
16
ZoomInfo WebSights
Vancouver, Washington, United States

A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website.

Free$15,000+/year
17
Clicky
Milwaukie, Oregon, United States

A cloud-based, privacy-friendly, GDPR-compliant website analytics.

Free$9.99+/month
18
Quantcast
San Francisco, California, United States

A digital platform specializing in real-time advertising, audience measurement and consent management.

Free$$$
19
WPMU Analytics
Melbourne, Australia

A WordPress solution that tracks page views, traffic sources, top pages and bounce rate.

$36+/year
20
Plausible
Tartu, Estonia

A lightweight, privacy-friendly web analytics service used to measure website traffic and conversions, available as a hosted subscription or a self-hosted open source option.

FreeOpen source$9+/month
21
Optimizely
New York, United States

A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery.

$36,000+/year
22
Koko Analytics
Nijmegen, Netherlands

A privacy-friendly, simple and lightweight analytics plugin for WordPress.

FreeOpen source€79/year
23
Metricool
Madrid, Spain

A social media management and analytics tool that allows you to analyze, schedule, and manage social media content.

Free$22+/month
24
Gauges
San Francisco, California, United States

A real-time web analytics software that tracks website visits based on location, referrer, and landing page.

$6+/month
25
Triple Whale
Columbus, Ohio, United States

A cloud-based reporting and attribution platform that centralizes data from all channels, tools, and platforms into a single dashboard.

Free$129+/month

👉 See Also

Data is based on the analysis of 66,600 websites from Canada.
Statistics were last calculated on .
For details, see our methodology and disclaimer.