⚡ Customer Data Platforms in Singapore

A Customer Data Platform (CDP) is software that combines data from multiple sources to create a centralized customer database that is accessible to other systems.

Singapore is a Southeast Asian country with a population of over 6 million people.

According to our data, customer data platforms are used on 3.4% of websites from Singapore.

⭐ Most Popular in 2026

The following chart shows the top CDPs in Singapore in 2026, based on market share.

The most popular is Adobe Experience Platform with an impressive share of 39.5%, followed by Klaviyo with 21% and Sitefinity Insight with 10.5%.

🚀 Highlights

Here is a list of the top CDPs that are more popular in Singapore than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best CDPs

Below is a more detailed list of the top 25 of the 30 CDPs used on sites from Singapore, ranked by their market share.

RankNameMarket share
1
Adobe Experience Platform
San Jose, California, United States

Enables organizations to centralize, unify and standardize customer data from any system into real-time profiles for analysis and activation.

$$$
2
Klaviyo
Boston, Massachusetts, United States

A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database.

Free$45+/month
3
Sitefinity Insight
Burlington, Massachusetts, United States

A companion customer data platform for Sitefinity CMS, featuring AI-powered personalization, multi-channel analytics, and advanced data collection.

$$$
4
Tealium
San Diego, California, United States

An enterprise tag management and customer data platform that helps organizations collect, unify, govern, and activate customer data from web, mobile, and offline.

$150,000+/year
5
Salesforce Marketing Cloud
San Francisco, California, United States

A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI.

$25+/user/month
6
Epsilon
Irving, Texas, United States

An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels.

$$$
7
Snowplow
London, United Kingdom

A developer-first customer context infrastructure that collects, validates, enriches, and streams first-party behavioral event data into warehouses, lakes, or real-time systems for advanced analytics and AI-driven use cases.

FreeOpen source$$$
8
Emarsys
Walldorf, Baden-Württemberg, Germany

A cloud-based, omnichannel marketing platform that delivers automated and personalized customer experiences.

$1,500/month
9
Optimizely
New York, United States

A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery.

$36,000+/year
10
Segment
San Francisco, California, United States

A customer data platform that helps companies collect, clean, consolidate, and activate first-party customer data from multiple sources.

Free$120+/month
11
Insider
Istanbul, Turkey

A platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel.

$4,800+/month
12
Clearbit
Cambridge, Massachusetts, United States

A data activation platform that helps companies collect, enrich, segment, and activate B2B customer and prospect data to improve targeting and engagement across sales and marketing systems.

$30,000+/year
13
Acquia
Boston, Massachusetts, United States

A digital experience platform that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.

$$$
14
WebEngage
Mumbai, India

A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp.

$199/user/year
15
Rudderstack
San Francisco, California, United States

A warehouse-native, developer-focused customer data platform available in open source and cloud editions that routes event and profile data into a company's own data warehouse or data lake instead of storing it on the vendor's servers.

FreeOpen source$550+/month
16
Commanders Act
Paris, France

A cookieless customer data and enterprise tag management platform that collects, normalizes, enriches, validates, and activates first-party customer data in real time.

$$$
17
SAP Customer Data Platform
Walldorf, Baden-Württemberg, Germany

A real-time data management solution that enables organizations to consolidate, enrich, and activate customer data from various sources.

$140,000+/year
18
Appier
Taipei, Taiwan

Offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.

19
Bloomreach
Mountain View, California, United States

Integrates real-time customer and product data with AI, enabling personalized marketing, product discovery and conversational shopping in one solution.

$$$
20
Netcore
Mumbai, India

A full-stack marketing technology platform that delivers AI-powered customer engagement, personalization, and omnichannel communications.

$$$
21
Treasure Data
Mountain View, California, United States

An enterprise customer data platform that allows users to collect, store, and analyze their data on the cloud.

$39,000+
22
Lexer
23
Lytics
Portland, Oregon, United States

A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance.

Free$500+/month
24
Ortto
San Francisco, California, United States

An integrated customer data, marketing automation, and analytics platform that eliminates the need for additional connections to run campaigns.

$199+/month
25
Zeta Marketing Platform
New York, United States

An AI-powered, cloud-based system that helps brands acquire, grow, and retain customers more efficiently by identifying anonymous users, acting on consumer intent, and optimizing in real time.

$580,000+/year

👉 See Also

Data is based on the analysis of 14,870 websites from Singapore.
Statistics were last calculated on .
For details, see our methodology and disclaimer.