Insider
Insider is a platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel.
According to our data, Insider ranks 17th among the customer data platforms we track.
It has 0.8% of the CDP market share and is detected on 0.02% of all websites.
- 🏠 Website
💸 Pricing
Insider is a commercial product priced starting at $4,800 per month (paid annually).
📊 Rankings and Market Share
- CDP
- Rank: 17
- Market share: 0.8%
- Personalization
- Rank: 24
- Market share: 1.1%
🏆 Insider Awards
- 🥇 Most popular in Turkey in the Personalization category.
- 🥇 Most popular in Turkey in the CDP category.
- 🥈 Second most popular in Indonesia in the CDP category.
- 🥈 Second most popular in Vietnam in the Personalization category.
- 🥈 Second most popular in Vietnam in the CDP category.
- 🥉 Third most popular in Indonesia in the Personalization category.
- 🥉 Third most popular in Malaysia in the Personalization category.
- ⭐ 4th most popular in Brazil in the CDP category.
- ⭐ 5th most popular in Brazil in the Personalization category.
- ⭐ 5th most popular in Malaysia in the CDP category.
⚡ Sites Using Insider
We have data on 779 websites that use the Insider CDP. Here is a list of some of the top ranked ones.
The highest rated site using Insider is kompas.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,024 | Malay | ||
| 2 | #2,158 | United States | Turkish | |
| 3 | #2,188 | Turkey | Turkish | |
| 4 | #2,431 | Australia | English | |
| 5 | #2,725 | Brazil | Brazilian Portuguese | |
| 6 | #2,903 | Indonesia | Indonesian | |
| 7 | #3,184 | Brazil | Spanish | |
| 8 | #3,361 | Indonesia | Malay | |
| 9 | #3,657 | Turkey | Turkish | |
| 10 | #3,829 | Brazil | Brazilian Portuguese | |
| 11 | #3,935 | Indonesia | Indonesian | |
| 12 | #4,287 | Vietnam | Vietnamese | |
| 13 | #4,478 | Brazil | Brazilian Portuguese | |
| 14 | #4,540 | Turkey | Turkish | |
| 15 | #5,352 | Singapore | English | |
| 16 | #5,779 | Australia | English | |
| 17 | #5,965 | Netherlands | Dutch | |
| 18 | #6,499 | Mexico | Mexican Spanish | |
| 19 | #6,578 | Malaysia | English | |
| 20 | #6,874 | Turkey | Turkish |
📈 Usage Statistics
Most of the sites that use Insider:
- are located in Turkey
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Insider are from Turkey, Brazil, and Indonesia.
- Turkey 18%
- Brazil 13.9%
- Indonesia 8.7%
- Australia 7.6%
- United States 5%
- Vietnam 3.5%
- Malaysia 3.3%
- Netherlands 3.1%
- Spain 2.9%
- Other 34%
Most Insider users speak English, Turkish, or Portuguese.
- English 30.5%
- Turkish 17.4%
- Portuguese 13%
- Spanish 9.8%
- Indonesian 7.7%
- Vietnamese 3.4%
- Dutch 2.7%
- Chinese 2.4%
- German 2.1%
- Other 11%
The Insider CDP is especially popular on .com, .com.br, and .com.tr top-level domains.
- .com 35.3%
- .com.br 11.3%
- .com.tr 10.8%
- .com.au 6.5%
- .cl 2.2%
- .com.my 2.1%
- .es 1.5%
- .co.uk 1.5%
- .org 1.4%
- Other 27.4%
The primary market segments for websites utilizing Insider include online shopping, marketing and merchandising, and fashion and beauty.
- Online Shopping 29.5%
- Marketing/Merchandising 11.7%
- Fashion/Beauty 11.7%
- Business 8%
- Finance/Banking 7%
- Internet Services 5.7%
- Travel 3.1%
- Sports 2.8%
- Entertainment 2.3%
- Other 18.2%
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Commanders Act💬 Frequently Asked Questions
Where is Insider's headquarters?
Insider is located in Istanbul, Turkey.
Can I use Insider for free?
No, Insider is a paid solution.
How much does Insider cost?
The pricing starts at $4,800 per month (paid annually).
Can I try Insider for free?
Insider does not offer a free trial period.
Which country uses Insider the most?
The majority of Insider users are from Turkey.
Who uses Insider?
According to our data, Insider is used on hundreds of sites, including such established ones as kompas.com,
cnnturk.com, and
ntv.com.tr.
How does Insider stack up against its competitors?
Insider is a moderately popular customer data platform, ranking ahead of 54 other customer data platforms we track.
What are the alternatives to Insider?
Alternatives and possible competitors to Insider may include 
Adobe Experience Platform, Bloomreach, and
Emarsys.