🆚 CleverTap vs. Dotdigital
- 📈 Dotdigital is much more popular than CleverTap.
- 🌎 Dotdigital is more popular in the United Kingdom, the United States, and Australia.
- 🌍 CleverTap is more popular in India, Indonesia, and the United Arab Emirates.
CleverTap
DotdigitalType
About
CleverTap is a customer engagement and retention platform that helps businesses analyze user behavior, unify profiles, automate campaigns, and target audiences across multiple channels to increase app interaction and reduce churn.
It offers real-time behavioral analytics, AI-powered and predictive segmentation, omnichannel messaging across more than a dozen channels, lifecycle automation, deep event tracking and cohort analysis, unified customer profiles from multiple data sources, and APIs and SDKs for integration.
Dotdigital is a marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time.
Its features include automated workflows (such as welcome series and cart-abandonment), segmentation and targeting of audiences, A/B testing, real-time reporting on opens, clicks, and conversions, and integration with e-commerce, CRM, and data-source platforms such as 
Shopify, 
Magento, 
BigCommerce, 
Salesforce, and 
Microsoft Dynamics 365.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in India in the Personalization category.
- ⭐ 6th most popular in India in the Marketing Automation category.
- 🔥 15th most popular in India in the Analytics category.
- 🥉 Third most popular in the United Kingdom in the Marketing Automation category.
- 🥉 Third most popular in the United Kingdom in the Personalization category.
- ⭐ 5th most popular in the United Kingdom in the Email Marketing category.
- ⭐ 6th most popular in Australia in the Marketing Automation category.
- ⭐ 6th most popular in the Netherlands in the Personalization category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,653,460 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.