🆚 Monetate vs. Optimizely

📈 Optimizely is much more popular than Monetate.
🌍 Optimizely is more popular in all countries.

Statistics based on 3.3M+ analyzed websites. About this data

Monetate

Optimizely

Type

Personalization software

About

Monetate is a personalization platform packed with business-focused A/B testing tools that simplify the process of testing and experimentation.

Optimizely is a digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery.

It integrates a content management system with real-time personalization and audience targeting, multivariate and A/B experimentation, feature flagging and progressive rollouts, analytics and segmentation, and offers pre-built connectors for third-party systems such as Google Analytics, Salesforce, Microsoft Dynamics, Marketo, and Zapier.

Headquarters

Dallas, Texas, United States

New York, United States

Website

monetate.com #1,020,016

optimizely.com #18,258

Pricing

Free version ❌

$12,000+/year

Free version ❌

$36,000+/year

Popularity

Determined by the number of sites using each technology.

The Optimizely personalization software is 9 times more popular than Monetate.

Total websites

Market share

Personalization

A/B Testing

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Optimizely is more popular than Monetate in all countries.

United States

United Kingdom

Australia

Germany

Canada

Sweden

Netherlands

France

Spain

Norway

Awards

🔥 18th most popular in the United States in the A/B Testing category.
🔥 20th most popular in the United Kingdom in the A/B Testing category.
⬆️ 23rd most popular in the United States in the Personalization category.
⬆️ 23rd most popular in the United Kingdom in the Personalization category.
⬆️ 70th most popular in the United Kingdom in the Analytics category.

🥈 Second most popular in the United States in the Feature Management category.
🥈 Second most popular in the United Kingdom in the Feature Management category.
🥈 Second most popular in Australia in the Feature Management category.
🥈 Second most popular in Canada in the Feature Management category.
🥈 Second most popular in Sweden in the Feature Management category.

Popularity by domain category

Determined by the number of sites in each category.

Optimizely is more popular than Monetate in all market segments.

Business

Online Shopping

Marketing/Merchandising

Finance/Banking

Fashion/Beauty

Education/Reference

Internet Services

Travel

Health

Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#522

#1,338

#1,846

#1,878

#2,116

Name

Rank

#17

#65

#67

#125

#140