🆚 AppMetrica vs. Google Analytics

📈 Google Analytics is much more popular than AppMetrica.
🌍 Google Analytics is more popular in all countries.
⭐ AppMetrica is particularly popular in Russia.

Statistics based on 3.5M+ analyzed websites. About this data

AppMetrica

Google Analytics

Type

Marketing attribution platform

Web analytics tool

About

AppMetrica is a real-time mobile app analytics and ad tracking solution from Yandex that collects usage, behavior, attribution, and performance data.

It supports multi-channel install and in-app event attribution, retention and cohort analysis, crash reporting, push campaign measurement, raw data export via APIs, and integrations with multiple ad networks including Yandex Direct, Google Ads, Facebook Ads, and TikTok Ads.

Google Analytics is a web analytics solution provided by Google that helps website owners and businesses understand how visitors interact with their websites.

It supports event-based tracking, real-time reports, integration with Google Ads, e-commerce reporting, and provides customizable visitor segmentation.

Headquarters

Moscow, Russia

Mountain View, California, United States

Website

appmetrica.yandex.com

analytics.google.com

Pricing

Free version ✔️Up to 100 million custom events per month

Custom
(300M+ events)$490+/month

Pro
(20,000M+ events)$3,000+/month

Free version ✔️14-month retention, 10M event sampling threshold, 1M daily BigQuery export limit

Google Analytics 360$50,000+/year

Popularity

Determined by the number of sites using each technology.

The Google Analytics tool is 3,431 times more popular than AppMetrica.

Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Google Analytics is more popular than AppMetrica in all countries.

United States

Japan

United Kingdom

Germany

France

Spain

Italy

Netherlands

Australia

India

Awards

🥇 Most popular in Russia in the Marketing Attribution category.
🔥 11st most popular in Russia in the Analytics category.

🥇 Most popular in the United States in the Analytics category.
🥇 Most popular in Japan in the Analytics category.
🥇 Most popular in the United Kingdom in the Analytics category.
🥇 Most popular in Germany in the Analytics category.
🥇 Most popular in France in the Analytics category.

Popularity by domain category

Determined by the number of sites in each category.

Google Analytics is more popular than AppMetrica in all market segments.

Business

Marketing/Merchandising

Online Shopping

Blogs/Wiki

Education/Reference

Internet Services

Entertainment

Travel

Health

General News

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#108

#204

#591

#867

#1,378

Name

Rank

#12

#15