🆚 HubSpot CRM vs. Zendesk

Compare technologies based on real-world usage data *

📈 Zendesk is twice as popular as HubSpot CRM.
🌎 Zendesk is more popular in the United States, the United Kingdom, and Australia.
🌍 HubSpot CRM is more popular in Finland, Mongolia, and the U.S. Virgin Islands.

HubSpot CRM

Zendesk

Type

Customer relationship management system

About

HubSpot CRM is an all-in-one relationship management platform that integrates marketing, sales, service, and operations tools around a central contact database.

It offers contact and deal management with visual sales pipelines, email tracking, live chat and chatbots, workflow automation, reporting dashboards, data sync and enrichment, and over 2,000 integrations.

Zendesk is a customer service and engagement platform that offers tools for omnichannel ticketing, help center self-service, AI-powered agents, workflow automation, analytics, and reporting.

It enables businesses to automate routine customer interactions with AI, route and prioritize tickets intelligently, build knowledge bases with content gap detection, export reports and dashboards, and integrate with over 2,000 applications.

Headquarters

Cambridge, Massachusetts, United States

San Francisco, California, United States

Website

hubspot.com/products/crm #289

zendesk.com #304

Pricing

Free version ✔️Up to 1,000 contacts

Smart CRM (per seat)Professional$45/month
Enterprise$75/month

Sales Hub (per seat)Starter$20/month
Professional$100/month
Enterprise$150/month

Free version ❌Free 14-day trial

Customer ServiceSupport Team$228/agent/year
Suite Team$660/agent/year
Suite Professional$1,380/agent/year
Suite Enterprise$2,028/agent/year

Employee ServiceSuite Team$348/agent/year
Suite Growth$708/agent/year
Suite Professional$1,380/agent/year

Popularity

Determined by the number of sites using each technology.

The Zendesk CRM system is 2.3 times more popular than HubSpot CRM.

Total websites

Market share

CRM

Popularity by country

Determined by the number of sites detected from each country.

Zendesk is more popular in the United States, the United Kingdom, and Australia, while HubSpot CRM is more popular in Finland, Mongolia, and the U.S. Virgin Islands.

United States

United Kingdom

Australia

Netherlands

Germany

France

Italy

Brazil

Spain

Canada

Awards

🥇 Most popular in Finland in the CRM category.
🥈 Second most popular in the United States in the CRM category.
🥈 Second most popular in the United Kingdom in the CRM category.
🥈 Second most popular in Canada in the CRM category.
🥈 Second most popular in Japan in the CRM category.

🥇 Most popular in the United States in the Customer Support category.
🥇 Most popular in the United States in the CRM category.
🥇 Most popular in the United Kingdom in the Customer Support category.
🥇 Most popular in the United Kingdom in the CRM category.
🥇 Most popular in Australia in the CRM category.

Popularity by domain category

Determined by the number of sites in each category.

Zendesk is more popular among sites focused on online shopping, marketing and merchandising, and Internet services, while HubSpot CRM is more commonly used on business, software and hardware, and job search sites.

Business

Online Shopping

Marketing/Merchandising

Internet Services

Software/Hardware

Fashion/Beauty

Education/Reference

Travel

Health

Finance/Banking