⚡ Analytics in Brazil
Web analytics tools are software solutions that collect, measure, and analyze data about website visitors and user interactions, providing insights into traffic sources, user behavior, and overall website performance.
Brazil is a South American country with a population of around 217 million people.
According to our statistics, web analytics tools are used on 48.7% of websites from Brazil.
⭐ Most Popular in 2026
The following chart shows the top web analytics tools in Brazil in 2026, based on market share.
The most popular is Google Analytics, which dominates the market with an overwhelming 80% share.
It is followed by Cloudflare Web Analytics with 16.7% and
Jetpack Stats with 7.8%.
🚀 Highlights
Here is a list of the top tools that are more popular in Brazil than worldwide.
Differences between global and country rankings are shown in parentheses.
- 4.
Microsoft Clarity (-2) - 5.
Hotjar (-2)
- 6.
MonsterInsights (-2) - 7.
HubSpot Analytics (-2)
- 9.
Statcounter (-3)
- 10.
Snowplow (-3)
- 11.
VWO (-7)
- 12.
Comscore (-14)
- 13.
Plausible (-6)
- 14.
Smartlook (-23)
✨ Best Web Analytics Tools
Below is a more detailed list of the top 25 of the 139 web analytics tools used on sites from Brazil, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.